Alix Earle

Alix Earle is a prominent social media influencer, known for her engaging content on platforms like TikTok and Instagram. She gained widespread attention for her lifestyle, beauty, and fashion-related posts, often showcasing her personal life, travel adventures, and makeup tutorials. Earle has become particularly famous among younger audiences for her relatable and charismatic personality.

Earle first rose to fame during her time as a student at the University of Miami, where she studied business and was active in social media. Her "Get Ready With Me" videos, where she candidly shares her thoughts while applying makeup, helped her build a dedicated following, which has grown since she launched her popular podcast "Hot Mess. Her authenticity, humor, and openness about personal struggles, such as mental health and relationships, have further endeared her to fans.

Earle has collaborated with major brands, such as American Eagle, Amazon and GrubHub; created her own energy drink with Amino Lean; appeared in the 2024 Sports Illustrated Swimsuit issue; and landed on Forbes 30 Under 30 list. Her influence extends beyond her posts, often sparking viral trends and inspiring discussions about modern social media culture.

Earle gives an annual scholarship to her alma mater for budding entrepreneurs at Miami's Herbert Business School.