Anthony Shop

In an era of digital transformation and disruption, Anthony Shop is a recognized innovator in the field of digital and social media. He emphasizes a people-centered approach in modern marketing strategies, advocating for a digital mindset that creates effective bottom-up strategies. This approach has contributed to his digital services firm, Social Driver, being named the "7th fastest growing agency in the United States" by The Agency 100 and the "#1 LGBT-Owned Business" by The Washington Business Journal.

As Chairman of the National Digital Roundtable, Anthony Shop facilitates critical discussions among digital innovators, leaders, and policy shapers. He actively engages in public speaking, offering workshops and sessions on optimizing content across various platforms, including Facebook, Twitter, LinkedIn, Instagram, and Pinterest. His insights into digital trends have been showcased by prominent media outlets such as the BBC, CBS, Bloomberg, and Al Hurra. Shop's commitment to combating digital misinformation and promoting global marketing communications is highlighted by his roles as an Eisenhower Fellow and a German Marshall Memorial Fellow.

Anthony Shop's contributions to the field extend to academia and beyond. He serves as an adjunct lecturer at The George Washington University School of Business, where he shares his expertise in digital business strategies. Shop has also contributed to shaping future leaders and thinkers by giving keynotes for organizations like NASA’s Johnson Space Center, The New York Times, and Communication University of China. His development of "The 6 E's of Engagement" framework and introduction of the nonprofit digital strategy playbook, "The Three Dimensions of Digital Strategy," underscore his influence and thought leadership in digital strategy and engagement.