Bob Beaudine

Today, some 10.2 million people are desperately looking for work: 2 million more than last year and those numbers are predicted to grow now that the country is officially in a recession.

“It’s demoralizing to need a job or want a better job but have no idea of how to get there – even an inkling on how to get started given these turbulent times,” says Bob Beaudine, author of The Power of WHO. “But you already know everyone you need to know. With just a few slight course corrections you can build a professional community that will alter the trajectory of your life – or even better, someone else’s.”

Sports Illustrated has called Beaudine “The most influential man in sports you have never heard of.” One of the world’s leading executive recruiters in sports, entertainment and business, Beaudine offers practical and proven advice. Beaudine effectively uses two decades of experience to turn conventional wisdom about networking on its head, showing readers how to creatively use their connections, and the connections of their connections to get ahead.

In The Power of WHO, Beaudine suggests that we invest in our WHO (our network of friends and associates) – spend time with them, get to know them. Why? “Because most people are hired by people who know them personally, or were recommended by a trusted friend,” says Beaudine. “People who don’t know us could care less, and are likely to be mostly unresponsive.”

Beaudine proves his point over and over again, using case studies of successful — and a few spectacularly unsuccessful — executives seeking new positions, first-time job candidates, entrepreneurs looking to build empires, sales executives with lofty quotas, and many others. If you want to reach your goals, Beaudine shows that those who succeed don’t go external, they go internal.

The Power of WHO is the relationship-building guide whose advice dovetails nicely with job seeking classics such as What Color is My Parachute? It’s what every job hunter, college graduate and business person needs to know about developing deep connections with the people in your life who will do anything to help you succeed.

Bob Beaudine is owner and CEO of Eastman & Beaudine, the nation’s leading executive search firm in sports/entertainment Bob has helped shape the leadership teams of some of the world’s most innovative and dynamic businesses. He lives in Plano, Texas, with his wife of 25 years and his three daughters.

At the podium, Beaudine discusses how to get where we want to be in life and career, even in a challenging economy; changing the trajectory of our lives by refocusing on the essential network of contacts; and investing in our WHO, how to develop deep connections with those your life who will make a difference.

The Power of WHO provides great lessons about how to succeed in business and in life. If you surround yourself with quality people and great friends, the sky’s the limit. –Wayne Gretzky, Owner, Managing Partner and Head Coach, Phoenix Coyotes