Chuck Rocha began his political career in the woods of East Texas at United Rubber Workers Local 746. By 22, Rocha had become the youngest officer of the 1,200 person local. At 29, he was hired to be the youngest, first person of color and last rank-and-file National Political director of the United Steelworkers of America. Rocha is credited for building out one of the top national labor political departments in the country.
In 2010, Rocha left the USW to create Solidarity Strategies, a full-service nonprofit and political consulting firm. Solidarity was built on the idea of diversity, inclusion and mentorship opportunities for the next generation of minority professionals. In 10 years, Solidarity has employed over 100 young people of color and has become one of the most successful minority-owned political consulting firms in the nation.
Rocha has worked on several presidential, Congressional and gubernatorial races through the years, including both of Sen. Bernie Sanders’ presidential campaigns. He is one of only a handful of people of color to help run a presidential campaign and he accomplished all of this despite never attending college, having a criminal record and being a single father at 20 years old.
Rocha is a preeminent Latino vote expert, New York Times op-ed contributor and the author of the upcoming book, “Tío Bernie,” which provides an inside look at the strategy behind the historic Latino outreach operation he pioneered on the Bernie 2020 campaign. Rocha is also the founder of Nuestro PAC, a partisan Super PAC that aims to educate, mobilize and turn out Latinos in key states for the 2020 general election and beyond.
Rocha often says his biggest accomplishments are his twin grandsons, Wyatt and Rowan.
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