Cynthia Marshall

After a 36-year career at AT&T where she led initiatives to improve workplace diversity and culture, Cynt Marshall joined the Mavericks in 2018 as the first Black female CEO of a National Basketball Asssociation (NBA) team. During her tenure, which ended in Decemer 2024, the team was honored by the NBA with its Inclusion Leadership Award, which recognizes a team’s commitment to inclusion as a key business strategy.

Prior to her joining the Mavs, Marshall founded Marshalling Resources, a consulting firm specializing in leadership development, culture transformation and optimization of people resources.

Earlier, as Senior Vice President – Human Resources & Chief Diversity Officer at AT&T, Marshall led the team that created a world class culture and also spearheaded the work that for the first time placed the organization on Fortune’s 100 Best Companies to Work For list in 2017, one of only two Fortune 50 companies.

Marshall also served as President-AT&T North Carolina where she became the first African-American chair of the North Carolina State Chamber of Commerce.

Widely recognized for her visionary leadership and ability to get things done, Marshall is the recipient of several honors and awards, including the 2024 Junior Achievement Dallas Business Hall of Fame Laureate award and the 2022 Dallas Holocaust and Human Rights Museum Hope for Humanity award. In 2021, Forbes named Marshall one of 15 of the world’s most inspiring female leaders.

A graduate of the University of California at Berkeley with degrees in Business Administration and Human Resources Management, Marshall is also the recipient of four honorary doctorate degrees. She serves on four corporate boards and on several non-profit boards, including Dallas CASA, UC Berkeley Board of Visitors, and the Dallas Regional Chamber where Marshall is the chair of the board.

Marshall’s first book, "You’ve Been Chosen," was released in September 2022 and nominated for an NAACP Image award.