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David D'Alessandro
David D'Alessandro Biography
Road Less Traveled: At 50, David D’Alessandro was the youngest chairman/CEO in John Hancock’s history. Rising to the top from the marketing side of the business was a rarity in the insurance industry and it worked in his favor.
Tough Competitor: A straight-talking results-oriented leader who believes in full-bore marketing, D’Alessandro started as a vice president of corporate communications. His first ad campaign, “Real Life-Real Answers,” was critically acclaimed, broke new ground, and caused a sales surge.
Brand Drives Growth: Building a great brand is the key to stellar growth. D’Alessandro’s talks offer audiences his “10 Rules for Creating a Killer Brand.” With trademark flair, crisp content and humor he shows how to create a “brand first” culture where “brand” takes priority over every other business consideration.
Your Own Brand: People are brands, too – look at Tom Hanks, Oprah Winfrey and Emeril Lagasse. D’Alessandro shows audiences strategies to manage their self-brands and create the kind of personal impression that commands respect and opens doors to their future.
All American Speakers Bureau is a full-service talent booking agency providing information on booking David D'Alessandro for speaking engagements, personal appearances and corporate events. Contact an All American Speakers Bureau booking agent for more information on David D'Alessandro speaking fees, availability, speech topics and cost to hire for your next live or virtual event.
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Please Note: All American Speakers Bureau is a full-service talent booking agency providing information on booking David D'Alessandro for speaking engagements, personal appearances and corporate events. Contact an All American Speakers Bureau booking agent for more information on David D'Alessandro speaking fees, availability, speech topics and cost to hire for your next live or virtual event.
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