Doug Martin is Chief Brand and Disruptive Growth Officer at General Mills, the multinational consumer foods manufacturer. In this capacity, he runs the traditional brand building function and also runs a disruptive growth division where he is tasked with keeping the company’s portfolio -- which ranges from cat food and Cheerios to tacos and flour -- relevant in today’s culture.
During his 15-year tenure at General Mills, Martin has held positions of increasing responsibility across the Snacks, Cereal and Dairy operating units. He served as president of the company's North America Dairy operating unit, where he had responsibility for business and brand growth across brands like Yoplait and Liberté, and led successful innovations such as the launch of Oui by Yoplait. Martin originally joined General Mills as an associate marketing manager in the organic food division.
Martin holds a bachelor’s degree in Economics from the Wharton School of the University of Pennsylvania and a Master of Business Administration from the Anderson School at UCLA.
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