Dr. Alexis Abramson

Alexis Abramson, Ph.D., is a generational expert, a ‘trendspotter’ for those over 50, and the global authority on the boomer consumer. She is an engaging speaker, blogger, corporate consultant, successful author, and award-winning entrepreneur and journalist. Her commitment to multiple generations, including baby boomers and mature adults, has been highlighted in national publications such as TIME, Forbes, Wall Street Journal, Entrepreneur, and People. Dr. Abramson is an Emmy and Gracie award-winning journalist who has appeared frequently as an on-air expert for NBC’s "Today" show, CNN, CBS, FOX, MSNBC, and other media outlets. In addition to her own popular blog, Dr. Abramson contributes to top-tier websites including ThriveGlobal, Sharecare, and Caregiving.com. She is renowned for her keynote presentations at industry conferences, emphasizing the dynamics among millennials, baby boomers, and mature adults, serving clients such as Fortune 100/500 corporations, consumers, government agencies, and non-profits.

As a trusted industry consultant, Abramson collaborates with organizations to make products and services accessible and user-friendly across generations. She works closely with business development and marketing teams, guiding strategy plans and developing collaterals aimed at diverse generational segments. Additionally, she trains employees on addressing the specific needs of different age groups. Dr. Abramson has partnered with major organizations, including Duracell, the Arthritis Foundation, Sanofi, L’Oreal Paris, Philips, Harvard, BMO Private Bank, Siemens, COMCAST, Beltone, SCI, Kroger, AAA, Northwestern Mutual, Hearing Life, Procter & Gamble, Century 21, Humana, AIG, Subway, Genworth, Kimberly-Clark, Walmart, AARP, and many others.

Dr. Abramson is the author of several well-received books including "The Caregivers Survival Handbook," which aids caregivers in balancing their responsibilities; "Home Safety for Seniors," a room-by-room guide for easier independent and home-bound living; "The 55+ Fact Book," which collates essential facts and statistics about the 55+ demographic; and "The Medicare Resource Guide," which serves as a comprehensive resource for those caring for aging friends or family members. Moreover, her book "The Ultimate Longevity Guide" offers insights into achieving a vibrant and fulfilling extended life. Dr. Abramson’s dedication to baby boomers and mature adults has earned her numerous accolades, such as Working Woman Magazine’s General Entrepreneurial Excellence Award, Atlanta Small Business’ Person of the Year Award, 40 Under 40 Award, and the American Society of Aging’s Outstanding Business Award. She holds a Doctorate in Gerontology from the prestigious University of Southern California’s Davis School of Gerontology.