Dr. Carmen Simon

Dr. Carmen Simon is a cognitive neuroscientist and the founder of Memzy, an agency that utilizes neuroscience to craft memorable messages that influence customer decisions. She holds two doctorate degrees, one in instructional technology and another in cognitive psychology. Dr. Simon combines her extensive academic background with practical applications in her role as the Chief Science Officer at Corporate Visions, where she focuses on applying neuroscience to improve business outcomes and customer engagement.

Dr. Simon is a published author and a frequent keynote speaker, presenting at conferences across the U.S., Canada, Europe, and Asia. She is recognized for her ability to communicate complex content effectively, particularly in global and virtual selling environments. Her book "Impossible to Ignore: Creating Memorable Content to Influence Decisions" is noted for its insights into applying neuroscience in business communications. Dr. Simon's keynotes and workshops are filled with science-based techniques for effective communication, leveraging her research on how the human brain processes information, which helps businesses enhance message retention and influence.

In addition to her research, Dr. Simon conducts neuroscience studies to develop practical strategies for business communication. Her studies include the impact of mind-wandering on business interactions and techniques to re-engage audiences. She also investigates the neuroscience behind storytelling for leaders, emphasizing the memorability and impact of stories. Dr. Simon teaches at Stanford University, further aligning her academic pursuits with her professional endeavors. She resides in Sausalito, California, where she continues to explore the intersection of neuroscience and communication to offer innovative solutions for effective leadership and customer engagement.