Harry Beckwith

Harry Beckwith collaborates with 23 Fortune 100 companies and serves as a branding consultant for major global firms. He has been featured on CNN and delivered keynote addresses to corporations including Microsoft, Disney, and ABC. His internationally recognized bestseller, "Selling the Invisible," has been praised globally. With over 650,000 copies sold, "Selling the Invisible" is available in 21 translations and remained on the BusinessWeek bestseller list for 36 consecutive months, affirming it as a leading book on sales and marketing.

Beckwith's other notable works, "The Invisible Touch" and "What Clients Love," have collectively sold over 320,000 copies worldwide in 18 different languages. His interpretation of "What Clients Love" was designated one of 2003's top five business audio books. His subsequent publication, "You, Inc.," has been recognized as a Booksense Notable Book of the Year, a distinction awarded to fewer than five business books annually.

Beckwith Partners, the firm he leads, offers expert advice in areas such as positioning, branding, consumer retention, communication strategies, and technology implementation. Their achievements have been extensively covered in notable publications like Newsweek, The Wall Street Journal, and BusinessWeek, and have earned the prestigious Effie from The American Marketing Association for outstanding marketing effectiveness.

After graduating Phi Beta Kappa from Stanford University, where he also served as Editor-in-Chief of the Oregon Law Review, Beckwith pursued a legal career which included a federal judicial clerkship and a stint as legal counsel to US Secretary of Transportation, Neil Goldschmidt. In 1982, he joined the award-winning Minneapolis ad agency, Carmichael-Lynch, where he was rapidly promoted to Creative Supervisor by 1985, marking the fastest promotion in the agency's history.

Beckwith is also actively involved in educational and cultural organizations. He serves on the Board of Directors for the Snowmass Institute, which is dedicated to helping businesses achieve exceptional outcomes. He has also been nominated for the board of directors of the Smithsonian Institute, further highlighting his contributions to both the business and broader cultural sectors.