Jessica Tracy is a professor of psychology at University of British Columbia and a Sauder School of Business Distinguished Scholar. She studies the evolutionary origins and social functions of emotions like pride, shame, and disgust. The author of Pride: The Secret of Success, Tracy’s work has been published in over 100 scholarly articles and book chapters and has been featured in media outlets including The New York Times, The Washington Post, BBC radio, USA Today, The Atlantic, and ABC’s “Good Morning America.” She is a Fellow of the Association for Psychological Science and the Society for Personality and Social Psychology, and received the International Society for Self and Identity’s Outstanding Early Career Award.
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