Lubna Forzley

Lubna Forzley is the CEO & Founder of 'Stories', a portal that supports every founder to get their inner and online story right, so they can succeed and become the outlier in a market ridden with Startup failure.

Forzley is also a speaker, having spoken in and moderated large conferences, including TEDx, and Euromoney Conferences. Through her talks, she has shared the stage with ministers, leading entrepreneurs, and global innovators, including Steve Wozniak, co-founder of Apple. She has moderated workshops for Fortune 500 companies and has also spoken in many podcasts around the world.

She is also the author of the book "Enhancing Business Community Relations" published by the United Nations Development Program and is currently working on her next book "Crack The Egg". She has also been featured in various books including "Something to Believe In: Creating Trust and Hope in Organizations: Stories of Transparency, Accountability and Governance". She is a contributor in Entrepreneur magazine and has been featured in various newspapers.

She has worked for more than 20 years in leadership and - or consulting roles within International blue-chip organizations and across various industries, including e-commerce, banking, FMCG, and human development. She served on executive committees in Global firms, including Coca-Cola, the UNDP, and BNP Paribas. She has also consulted with some of the most recognized entrepreneurs and organizations.

Forzley is an ICF accredited (PCC) and triple certified coach and regularly coaches executives, entrepreneurs, and leaders. She is also a member of Gabor Mate’s Compassionate Inquiry Community.

Finally, she is a proud mum and an advocate for Women in Leadership positions. As a change agent, she uses her voice to uplift other women.