Lynda Deakin, a Partner at IDEO, brings over fourteen years of experience working with a broad range of food and beverage clients to her work. She is the co-founder and leader of IDEO’s Food & Beverage practice as well as a lead in the Consumer Experience Design business community. In these roles, Lynda helps companies and organizations solve their toughest problems and identify opportunities for growth.
Lynda founded the Food & Beverage practice at IDEO out of a passion for understanding consumer needs. The practice’s empathic approach enables clients to address people’s unmet desires and aspirations and empowers them to tackle a wide variety of design and innovation challenges—from designing the next $100M product to creating strategic development platforms.
Lynda has worked with clients such as ConAgra, Campbell’s, Wrigley, Boston Market, Anheuser-Busch InBev and Procter & Gamble. Using brand as the anchor that supports user experience, Lynda brings a creative spark to the projects she directs, helping companies to express their vision and realize their goals.
All American Speakers Bureau is a full-service talent booking agency providing information on booking Lynda Deakin for speaking engagements, personal appearances and corporate events. Contact an All American Speakers Bureau booking agent for more information on Lynda Deakin speaking fees, availability, speech topics and cost to hire for your next live or virtual event.
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Please Note: All American Speakers Bureau is a full-service talent booking agency providing information on booking Lynda Deakin for speaking engagements, personal appearances and corporate events. Contact an All American Speakers Bureau booking agent for more information on Lynda Deakin speaking fees, availability, speech topics and cost to hire for your next live or virtual event.
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