Lynne Lancaster

Lynne Lancaster is one of today’s most sought-after generational experts and keynote speakers. She knows what makes Traditionalists, Boomers, Generation Xers, Millennials, and Gen Z tick, and she brings her original research, insights, humor, and practical tips to audiences eager to solve the generational puzzle.

Lancaster's engaging style and deep expertise elevate her presentations, whether she is addressing challenges in recruiting and retaining different generations in the workforce, seeking to connect with them in the marketplace, or providing strategies for living and working with them. She goes beyond merely describing issues; she interprets them and offers actionable advice on how to lead, manage, market, and communicate effectively in a multi-generational world. Her sessions are supported by an entertaining mix of multimedia, including clips from TV shows and movies, statistics, stories, case studies, and best practices from America’s top companies.

Since co-founding BridgeWorks, Lancaster has focused on bridging generational divides not only in the workplace but also in broader social contexts. She is an award-winning keynote speaker, a teacher, trainer, writer, and a frequent expert commentator in the media. She co-authored the best-seller "When Generations Collide: Who They Are. Why They Clash. How to Solve the Generational Puzzle at Work" (HarperCollins) and her most recent book, "The M-Factor: How the Millennial Generation is Rocking the Workplace" (HarperBusiness), which received a gold medal from the Axiom Business Book Awards.

Lancaster has consistently received positive reviews for her keynotes from major companies such as AT&T, Best Buy, Chase, Disney, General Mills, Intel, Johnson & Johnson, KMPG, MTV, Microsoft, St. Jude, Schwab, and VISA, as well as numerous nonprofit and public sector organizations.

In the media, she is a sought-after expert on workplace and social trends. Lancaster has appeared on programs such as CNN, CNBC, and National Public Radio, and has been featured in publications including Fast Company, The Los Angeles Times, The New York Times, TIME Magazine, The Wall Street Journal, and The Washington Post.

Lancaster began her career as a management consultant, coaching executives from major U.S. companies on decoding communication issues. She has served as an adjunct faculty member at the University of Minnesota's Carlson School of Management, and is involved in several philanthropic organizations. She is a Phi Beta Kappa, summa cum laude graduate of the University of Minnesota with a B.A. in English Literature. Currently, she is actively researching how Baby Boomers are transitioning into new life and career phases.