Meridith Valiando Rojas

Meridith Valiando Rojas is the Co-Founder and CEO of DigiTour Media, the largest producer of live events featuring social media talent. In her role as CEO, Valiando Rojas has overseen the production of over 750 live events and the sale of hundreds of thousands of tickets across the United States and internationally. She has helped to launch the careers of top digital talent while establishing DigiTour as one of the fastest growing teen media brands. Valiando Rojas has been recognized as a "digital media mogul" by Variety and has appeared in Variety's 2017 and 2016 Power of Women Impact Reports and the 2015 30 Digital Entertainment Execs to Watch. She has also been named one of Adweek’s Young Influentials in 2017 and one of Cosmopolitan’s 2015 50 Fun and Fearless Women. Valiando Rojas has received multiple accolades including the Cynopsis Digital 2015 and 2017 Top Women in Digital Awards.

In 2015, Viacom acquired a significant minority stake in DigiTour Media, with additional investments from entities such as LionTree and Slow Ventures. Other notable investors in the company include Ryan Seacrest, Advance Publications, Inc., the parent company of Condé Nast, Guy Oseary, and Ben Silverman. In 2017, Valiando Rojas and her husband Chris Rojas partnered with Disney to form a digital-first record label, RMI. She also serves as an advisor to the new Bauer publication, “Teen Boss” magazine. Valiando Rojas is a recognized speaker, sharing her expertise on various topics including the impact of social media on business practices, decoding Gen Z, and the journey of entrepreneurship and innovation.

Valiando Rojas is the author of "Selfie Made: Your Ultimate Guide to Social Media Stardom," published in October 2018 by St. Martin’s Press. This guide offers insights into building an audience and monetizing it effectively. She is passionately dedicated to empowering leadership in young girls. Valiando Rojas resides in Los Angeles with her husband Chris, who is also her co-founder, and their two daughters.