Peter Georgescu

Peter A. Georgescu is Chairman Emeritus of Young & Rubicam Inc. Elected as the company’s eighth CEO in 1993, Mr. Georgescu was the first Chairman or CEO of Young & Rubicam Inc. born outside of the United States. Under Mr. Georgescu’s leadership, Young & Rubicam successfully transformed from a private to a publicly-held company.

Within the marketing community, he is known as a leading proponent of creating unified communications programs, agency accountability for measuring the impact of communications programs, and structuring value-based agency compensation. In recognition of his contributions to the marketing and advertising industry, Mr. Georgescu was elected to the Advertising Hall of Fame in 2001.

Mr. Georgescu immigrated to the United States from Romania in 1954. He received his B.A. with cum laude honors from Princeton and an MBA from the Stanford Business School. Mr. Georgescu’s belief in the power of education has fueled his involvement with organizations such as A Better Chance and Polytechnic University, and he has served on the Board of Directors for both. The University of Alabama and Cornell College in Iowa have awarded Mr. Georgescu honorary doctorate degrees. Mr. Georgescu is also the recipient of the Ellis Island Medal of Honor.

Mr. Georgescu is the author of 3 books: "The Source of Success" – asserting that personal values and creativity are the leading drivers of business success in the 21st Century; "The Constant Choice" – about the struggles between good and evil; and "Capitalists, Arise!" – examining the threat shareholder primacy poses the American way of life, and the solutions businesses can implement to heal our nation.