Rich Antoniello

Rich Antoniello is the founder and Chief Executive Officer (CEO) at Complex Media. After founding the company in 2003, Antoniello quickly established Complex magazine into a profitable powerhouse known for delivering a sharp editorial blend of pop culture and style trends.

Recognizing that consumers were increasingly migrating online for content, Antoniello oversaw the company’s expansion onto the web with the launch of Complex.com. In 2007, Antoniello formed Complex Media, Inc., a collective of 110 sites that forms a formidable hub for one of the most hard-to-reach demographics -- young males -- and one primed to make purchasing decisions.

Antoniello has successfully navigated both traditional print and new media worlds. He has played a vital role in making Complex Media what it is today: the definitive online lifestyle portal for young, influential males seeking the latest information on products related to their core passions.

Prior to joining Complex, Antoniello spent four years at National Geographic Adventure magazine, National Geographic Adventure Gorge Games in association with NBC, and Wenner Media’s Men's Journal. He began his career at Saatchi & Saatchi Worldwide where he handled media planning for Proctor & Gamble, Sauza, and Paddington Brands.

Antoniello is a graduate of the School of Management at SUNY's Binghamton University. He lives in New York City with his family.