Steve Yastrow

Steve Yastrow is a dynamic marketing consultant and brand expert with extensive experience as a business advisor and best-selling sales author. His approach to marketing, sales, customer relationships, and employee engagement is rooted in creating strong bonds of commitment from customers and employees, which has successfully driven business results for hundreds of companies. His innovative and provocative strategies have been well-received in various industries, leading companies such as Cold Stone Creamery, Ernst & Young, and Acuative to praise his refreshing perspectives and impactful delivery style.

With over a decade of experience, Yastrow has been a keynote speaker at numerous large conferences and bespoke workshops, consistently described as highly engaging by attendees. He provides audiences with actionable insights and tools, emphasizing the importance of improvisation in sales conversations through his "Ditch the Pitch" method, which fosters more natural and engaging customer interactions. His work extends to strategic planning, leadership, entrepreneurship, social media, executive coaching, and corporate culture, focusing on effective team building and employee engagement.

Yastrow is the author of three influential books: "Brand Harmony", "We: The Ideal Customer Relationship", and "Ditch the Pitch". He is also the president of Yastrow & Company, a firm he founded after serving as a senior marketing executive with Hyatt Hotels. Based in Illinois, Yastrow offers both in-person and virtual presentations, which can be tailored to the specific themes and needs of the event. He is also open to participating in additional event activities, such as panel discussions and Q&A sessions, enhancing the learning experience for all attendees.