Tana Goertz

Business Consultant, Life Coach & Youth Mentor; Former Senior White House Advisor for President Donald Trump; Author, "From the Basement to the White House"

Travels From Travels From:
Des Moines, IA, USA
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Tana Goertz Biography

Tana Goertz is a businesswoman, inspirational speaker, business consultant, mental health life coach, and author with a record of proven results. Her business acumen has saved her clients in excess of $600 million USD. Goertz became a household name and a TV personality when she was the runner-up on both NBC hit shows, “The Apprentice” and “Reality Stars Fear Factor.” Goertz showed the world that Fear was NOT a Factor for her.

Goertz was one of the first hires on the Donald J. Trump for President campaign in 2015, where she served as Donald Trump’s original HYPE girl, a national TV spokesperson, and senior advisor to him. Due to her winning record and huge win in Iowa, she was re-hired for her leadership, trusted advisory, and forward-thinking tactics as part of President Trump’s 2020 re-election campaign.

Goertz left the political arena thrilled to resume her career as a professional speaker, life coach, and youth mentor. Her passion is people, and her purpose is loving them. She’s back on stage, helping others attract success in their personal and professional lives. Her most popular presentations are “Rewriting the Political Playbook," “The Art of Being Unforgettable,” and “God will NEVER Fire You.” Participants return to work “Fired-Up” and see significant improvements in their jobs, projects, and personal lives after hearing her speak.

As a personal friend and loyal adviser to the President for two decades, President Donald Trump said, “Tana is truly a star – she has that rare combination of laid-back charm and razor-sharp execution. She doesn’t put up with nonsense. Tana combines a ‘can-do’ attitude, spirit, and energy with vision and execution to propel individuals beyond their current limitations.”

Goertz is traveling the country with her new memoir, “From the Basement to the White House,” inspiring people that it’s never too late to reinvent yourself and start living the life you’ve dreamed of and that adversity allows us to prove ourselves. Goertz has two grown children and lives in Iowa with her husband.

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Speaker profile last updated by AAE Talent Team on 06/27/2024.

Tana Goertz Speaking Topics

  • The Art of Being Unforgettable

    This presentation is guaranteed to take you from average to exceptional – you will learn how to immediately WOW people with my Tips for Success you can put into action immediately! They are:

    • Be Unforgettable. Be a stand out and don’t let people forget you. Have your own brand and tell people what it is.
    • Be Persistent. Go get what you want. Ask for it, demand it. Never stop til you get it.
    • Be Straightforward. Be decisive with everything. Get to your point and get there fast.
    • Be a Mover-Oner. Don’t dwell on the past, never look back. Get rid of ALL negativity.
    • Be a Problem Solver. Fix problems fast. Be a Hero, not a Zero.
    • Be prepared to return to work fired-up and ready to make significant improvements in your job, projects, and your own personal development! So many people are forgettable. I say go out and be unforgettable!

    This has been a great presentation for:

    • Corporations and Businesses
    • Universities and Colleges
    • Project Management Institute Chapters

  • Fake It TiIl You Make It

    Did you know that the most important factor in determining whether or not you’ll be successful is YOU? Would you like to start a new pattern of getting the results that you want and deserve? It’s time to tap into the power of thinking smart!

    I will teach your employees how to:

    • Change your thoughts and self-talk
    • Listen to what you are saying to yourself
    • Think and speak only about what you want in your life
    • Draw anything you want into your life through your mind
    • Create success in every aspect of your life

    Don’t wait for the stars to align to take advantage of life’s opportunities – you have to jump in with both feet if you want to succeed!

    This has been a great presentation for:

    • Universities and Colleges
    • Youth Groups
    • Corporations and Businesses

  • Catching The Entrepreneurial Spirit

    Do you have what it takes to be a successful entrepreneur? In this presentation, you will learn the essential elements that a person must have to start or build their own successful business.

    I stress that a successful entrepreneur must be:

    • Personable: Be able to connect with people every hour of every day.
    • Creative: Predict issues before they arise and find imaginative solutions to tough problems.
    • Passionate: Passion is the driving force behind every endeavor – a must-have!
    • Risk Tolerant: Get outside your comfort zone – be a doer, not a dreamer!
    • Self-Motivated: Work without anything or anyone pushing you along.
    • Brandable: Find what is unique about your business and toot your own horn.
    • Tough Under Pressure: Handle criticism and bounce back from failure.

    The message is very clear – EVERYONE must know what you do or sell. You’ll leave this presentation ready to go out and successfully take on the world!

    This has been a great presentation for:

    • Universities and Colleges
    • Commencement Ceremonies
    • Freshmen Orientations

  • Street Smart Sales

    Are you ready to take your sales skills to the next level? In this high-energy presentation, I will reveal my secrets to Street Smart Sales, and fire up your team to make the sale ever time and ensure undying customer loyalty to your business!

    Every aspect of the sale will be examined and rethought, ranging from the initial customer interaction to making the deal to follow-up and service after the sale. Participants should come prepared to kick their own butt and leave with the drive and determination to send their sales numbers into the stratosphere!

    Upon completion, participants will be motivated to:

    • Envision everyone they meet as a potential customer.
    • Identify their “Sales Super-Selves” to brand each sale as their own and impress every customer that comes through the door.
    • Easily come out of their comfort zone and overcome obstacles like the word NO.
    • Win every sale through the combination of anticipating customer needs and having the drive and determination to make the sale.
    • Build trust and keep promises to customers, ensuring a stellar reputation and an avalanche of referrals.

    Your customers won’t dream of going anywhere else for their next purchase!

    This has been a great presentation for:

    • Car Dealerships
    • Corporations and Businesses
    • Sales Training Teams

  • Project Management Apprentice Style

    You have the intelligence. You have the drive and determination. But do you have what it takes to be the next Project Management Apprentice?

    In this interactive session that puts even seasoned project managers to the test, your group will be split into teams and race against each other and the clock to successfully complete assigned challenges. I will be there each step of the way to critique, observe, and decide who will be named the next “Project Management Apprentice" for your group!

    Team members should come ready to work hard, have fun, and face off with me for the final showdown in my boardroom. Participants will learn to give 110% and leave with an outside-the-box view of time management, negotiation, and teamwork!

    This has been a great presentation for:

    • Project Management Institute Chapters
    • Leadership Groups
    • Management Teams

  • The Ultimate Project

    Can you imagine being asked to perform the most difficult task of your life, with just a few hours to prepare and execute, with millions of people around the world watching and judging your every move? This session will give participants the full experience of receiving a final task on “The Apprentice” from the Ultimate Stakeholder, Donald Trump!

    I will share my knowledge and experience, including:

    • Getting successful results from a difficult project team that I didn’t get to choose.
    • Pleasing VIPs and sponsors at an event with an unheard-of time constraint.
    • The mental strategies needed to keep cool and composed during crunch-time.
    • Prioritizing a project when all tasks are critical.
    • Bouncing back when things didn’t go as planned.

    Participants will be able to apply these experiences to their own projects – particularly those with impossible timelines, limited resources, or extreme complexity. I will show you that anything is possible with hard work, a will that can’t be broken, and the relentless drive to succeed!

    This has been a great presentation for:

    • Project Management Institute Chapters
    • Management Teams
    • Corporations and Businesses

Tana Goertz Videos

  • Turning pain into purpose with Tana Goertz
    Tana Goertz talks about her time in the spotlight, and the personal moments included in her latest book. ▶️ Subscribe to Local 5 on YouTube:...
  • "I'm Bigger Than This" - read by Tana Goertz, author - YouTube
    "I'm Bigger Than This" - read by Tana Goertz author. 334 views · 10 years ago ...more. Try YouTube Kids. An app made just for kids. Open app ...

FAQs on booking Tana Goertz

  • How do I book Tana Goertz to speak at my event?

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  • What are the speaker fees for Tana Goertz

    Speaking fees for Tana Goertz, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Tana Goertz are for live events and for virtual events. For the most current speaking fee to hire Tana Goertz, click the Check Availability button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.
  • What topics does Tana Goertz speak about?

  • Where does Tana Goertz travel from?

    Tana Goertz generally travels from Des Moines, IA, USA, but can be booked for private corporate events, personal appearances, keynote speeches, or other performances. For more details, please contact an AAE Booking agent.
  • Who is Tana Goertz’s agent?

    AAE Speakers Bureau has successfully booked keynote speakers like Tana Goertz for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Availability button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Tana Goertz for your next private or corporate function.
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Tana Goertz is a keynote speaker and industry expert who speaks on a wide range of topics such as The Art of Being Unforgettable, Fake It TiIl You Make It, Catching The Entrepreneurial Spirit, Street Smart Sales, Project Management Apprentice Style and The Ultimate Project. The estimated speaking fee range to book Tana Goertz for your event is $10,000 - $20,000. Tana Goertz generally travels from Des Moines, IA, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Sara Blakely, Kate White, Linnda Durre, Ph.D., Mimi Donaldson and Monica Phromsavanh. Contact All American Speakers for ratings, reviews, videos and information on scheduling Tana Goertz for an upcoming live or virtual event.

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