Rita Clifton

Brand Strategy Expert, Former Interbrand CEO, Non-Executive Director

Travels From Travels From:
London, UK
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Rita Clifton Biography

On graduating from Cambridge University, Rita Clifton began her career in advertising. She joined Saatchi & Saatchi in 1986 and worked with a wide range of the agency's highest profile clients including British Airways, Procter & Gamble, 3i, Campbells Foods, Visa International, PowerGen, Schweppes, and BT. She set up the agency's ground-breaking Green Unit, and co-founded The Futures Group, which looked at the impact of new technology and the new millennium on people, brands, and businesses. Clifton was promoted to Director of Strategy at Saatchi's in 1992, and to Vice-Chairman in 1995.

In 1997, she was invited to join Interbrand, the world's leading brand consultancy and pioneer of Brand Valuation, as Chief Executive in London; in January 2002 she became Chairman. During her tenure, Clifton introduced a range of new services, including internal brand management, digital branding, brand equity tracking, and brand futures. Interbrand also publishes the widely cited annual league table of the world's 100 most valuable brands. Clifton later served as a non-executive director for various corporations including ASOS, Dixons Retail plc, and Bupa, and currently holds non-executive roles with John Lewis Partnership, Nationwide Building Society, and Ascential plc. She also chairs several non-profit boards including WWF and has been appointed Chair at Forum for the Future.

Clifton also features regularly on a wide variety of TV and radio programs on business, brand, marketing, and communication issues, including CNN, BBC, Channel 4, Sky, and Bloomberg. She is a regular guest on Radio 4’s "The Bottom Line" with Evan Davies and on Sky News with Jeff Randall. Clifton has appeared in TV series such as "Business Nightmares" and documentaries including the Steve Jobs film "Billion Dollar Hippy." As an author, her works include "The Future of Brands", two editions of The Economist book "Brands and Branding", and the recently launched "Love Your Imposter". She is in great demand as a speaker at conferences globally on topics like innovation, leadership, corporate reputation, and strategic branding. Clifton also holds pro bono roles and has been a crucial figure in environmental and sustainability advocacy, working closely with figures like Sir Jonathon Porritt and serving on commissions such as the UK Government's Sustainable Development Commission.

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Speaker profile last updated by AAE Talent Team on 01/27/2024.

Rita Clifton Videos

  • Rita Clifton on Brands in Digital Age - YouTube
    Rita Clifton on Brands in Digital Age. Blue Events. Loading... Unsubscribe from Blue Events? Cancel Unsubscribe. Working.
  • Rita clifton - Brands in a digital age - YouTube
    Rita Clifton joins a panel of leading brand and advertising experts in London to talk about the future of brands in a digital age.
  • Rita Clifton Keynote Speaker - YouTube

Rita Clifton Books

  • Brands and Branding, Second Edition (Economist Books)
    Brands and Branding, Second Edition (Economist Books)

FAQs on booking Rita Clifton

  • How do I book Rita Clifton to speak at my event?

    Our experienced booking agents have successfully helped clients around the world secure speakers like Rita Clifton for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Availability button above and complete the form on this page to check availability for Rita Clifton, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Rita Clifton or any other speaker of your choice.
  • What are the speaker fees for Rita Clifton

    Speaking fees for Rita Clifton, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Rita Clifton are for live events and for virtual events. For the most current speaking fee to hire Rita Clifton, click the Check Availability button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.
  • What topics does Rita Clifton speak about?

    Rita Clifton is a keynote speaker and industry expert whose speaking topics include Business, Business Leadership, Executive Leadership, Female Leadership, Leadership, Marketing, Sales.
  • Where does Rita Clifton travel from?

    Rita Clifton generally travels from London, UK, but can be booked for private corporate events, personal appearances, keynote speeches, or other performances. For more details, please contact an AAE Booking agent.
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    AAE Speakers Bureau has successfully booked keynote speakers like Rita Clifton for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Availability button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Rita Clifton for your next private or corporate function.
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Rita Clifton is a keynote speaker and industry expert who speaks on a wide range of topics . The estimated speaking fee range to book Rita Clifton for your event is $20,000 - $30,000. Rita Clifton generally travels from LondonUK and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Dyana Valentine, Geoffrey Moore, Kathy Ireland, Barbara Corcoran and Charlotte Beers. Contact All American Speakers for ratings, reviews, videos and information on scheduling Rita Clifton for an upcoming live or virtual event.

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