Paul Kaufman, of Pitch Perfect Marketing, is an Internet marketing and social media speaker, consultant and trainer. Having worked in Internet marketing since the late 1990's, he has web skills that have enabled him to help countless companies and organizations reach a wider audience and succeed online. His company web site is: www.Pitch-Perfect-Marketing.com.
Over a Decade of Internet Marketing and Social Media Experience
Paul started helping companies with their search marketing needs in 1997 when he started Kaufman Web Design, a business with the goal of building professional web sites that rank well in the search engines. From that point on, Paul continued to help companies gain top search engine spots so they could realize their profit and exposure goals. Paul also taught clients why Internet marketing is so important and how to leverage it . In 2005, he started his work as an Internet marketing and social media speaker presenting at events throughout the US.
A Successful Trainer of Adult Learners
Since first training EPA employees in the late 1990s, Paul has successfully taught countless groups of technical and non-technical people alike. From content management systems, to search engine marketing, to application development and more, Paul has years of experience helping adult learners tackle new concepts. With a graduate degree in Adult Education, he brings an in-depth understanding of how adult learners process and retain new information. His teaching style is consistently described as friendly and engaging. He currently teaches an accredited undergraduate course at the Art Institute in Durham, North Carolina.
A Wide Range of Web Skills
Being adept at Internet marketing relies on understanding the many components of a successful web presence. Paul has over a decade of experience helping clients with web site development, social media implementation, usability testing, information architecture, and graphic design. These interrelated skills allowed him to build a successful web design and Internet marketing company (Kaufman Web Design).
A Successful Entrepreneur
Having built a successful company from the ground up, Paul is keenly aware of the challenges every business must face to be successful. He knows the power that a comprehensive Internet marketing strategy can bring to an organization and how it can help enhance a company's growth. Internet marketing is not about simply acquiring top rankings. He also creates training and seminar presentations to assist companies and organizations acquire the knowledge they need to outperform their competition.
A Foundation in Education and Certifications
With his degrees in Communication and Education, combined with certifications in technical writing and graphic design, Paul has always strived to keep learning. His Master's degree in Adult Education has been of substantial benefit in providing a depth of knowledge to his training sessions and public speaking engagements. This dedication to continual learning has helped provide the foundation for Paul's reputation as a leader in Internet marketing.
Paul's Credentials:
Master of Education (M.Ed) - North Carolina State University
Bachelor of Science in Communication - University of Miami
Certificate in Software Technical Writing - Durham Technical Community College
Certificate in Computer Art and Animation - School of Communication Arts
Certified IBM Instructor - LN Application Development
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