John Jantsch

Marketing Consultant, Best-Selling Author, Founder of Duct Tape Marketing

Travels From Travels From:
Kansas City, MO, USA
Speaking Fee Speaking Fee:
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John Jantsch Biography

John Jantsch is a marketing consultant, speaker, and best-selling author of multiple books including "Duct Tape Marketing," "Duct Tape Selling," "The Commitment Engine," "The Referral Engine," "SEO for Growth," and "The Ultimate Marketing Engine."

He is the founder of Duct Tape Marketing, a system designed to revolutionize small business marketing with its strategic and systematic approach. Through the Duct Tape Marketing Consultant Network, Jantsch trains and licenses independent consultants and agencies worldwide, enabling them to implement his methodologies effectively.

Jantsch's keynotes and training sessions are renowned for motivating and engaging audiences globally at various industry and trade events. His practical advice and strategies have helped clients generate significant revenue, particularly through proactive referral generation tactics that he advocates. Jantsch has also spoken at prestigious forums such as TEDxKC, Social Media Marketing World, and Content Marketing World. He hosts the Duct Tape Marketing Podcast featuring interviews with experts and thought leaders, praised by Fast Company as "one of the best podcasts for business-savvy listeners." His insights are regularly featured in major media outlets such as The New York Times, CNN, Bloomberg, and Inc. Magazine.

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Speaker profile last updated by AAE Talent Team on 04/11/2024.

John Jantsch Speaking Topics

  • How to Create a Culture of Shared Commitment

    Every business has a culture. It may be strong or weak, positive or negative, or just plain hard to spot, but it’s like a form of internal brand in a way. It’s the collective impression, habits, language, style, communication and practices of the organization. In this inspirational session best selling author, John Jantsch will discuss the element of a business culture built on shared commitment.

    These elements include:

    • Shared stories
    • Shared beliefs
    • Shared purpose
    • Shared plans
    • Shared leadership
    • Shared outcomes
    • Shared ownership

  • How to Create the Marketing Strategy That Is Perfect For Your Business

    In this session best selling author John Jantsch walks participants through the process of developing or discovering a marketing strategy to act as a foundation for all marketing related activities, decisions and campaigns.

    The session includes insights for both start-ups and ongoing enterprises.

    Participants will learn how to:

    • Connect purpose and passion with strategy
    • Define an ideal target client
    • Create a compelling value proposition
    • Choose a defining brand personality
    • Mold a core message of differentiation
    • Build a Marketing Hourglass
    • Use a Strategy Matrix to guide decision making

  • How to Build a Referral Engine

    Referrals are the lifeblood of most practices and often the driver of the most profitable business and yet few firms focus the appropriate attention on systematic referral generation. In this session, best selling author John Jantsch will teach participants the key elements required to build your very own referral engine.

    Participants will learn how to:

    • Create a more referable experience
    • Adopt a referral mindset
    • Target the hottest referral suspects
    • Educate and trigger referral sources
    • Build creative referral campaigns
    • Construct a referral network platform

  • How to Build a Turn-key Marketing System

    In this session best selling author John Jantsch will reveal the 7 steps to small business marketing success as a framework for building a marketing system and marketing action plan.

    This universal step-by-step approach can be applied to any size business, start-up or move-up, in any industry.

    Participants will learn how to:

    • Mold strategy before tactics
    • Build a Marketing Hourglass
    • Develop a content strategy
    • Integrate a total web presence
    • Install the lead generation trio
    • Create a selling system
    • Build a marketing action plan

  • How to blend Marketing, Sales and Service efforts to create a useful customer experience.

    Today’s buyer has many ways to find the products and services they acquire. Growing a business today isn’t as much about creating demand as it is about leading a journey.

    Participants will learn

    • The 7 behaviors every customer wants to experience
    • How to map the perfect customer journey
    • How to get marketing, sales and service to work together
    • How to measure and track the customer journey

  • How to combine inbound marketing and inbound selling to deliver a world class customer journey and experience.

    The culture of division between sales and marketing doesn’t serve anyone – not the least of which is the customer. Getting sales and marketing working hand in hand is the key to delivering a remarkable customer experience.

    In this session participants will learn:

    • How to use content in sales and marketing
    • How to personalize the social media experience
    • How to create the perfect customer journey
    • How to work to build relationships instead of departments
    • How to build functional teams to better serve clients
    • Creating the Perfect Customer Journey

John Jantsch Videos

  • The Ultimate Marketing Engine with John Jantsch
  • Optimizing The Customer Journey, with John Jantsch
  • Rethinking Commitment: John Jantsch at TEDxKC - YouTube

John Jantsch Books

  • Duct Tape Selling: Think Like a Marketer—Sell Like a Superstar
    Duct Tape Selling: Think Like a Marketer—Sell Like a Superstar
  • The Commitment Engine: Making Work Worth It
    The Commitment Engine: Making Work Worth It
  • The Referral Engine: Teaching Your Business to Market Itself
    The Referral Engine: Teaching Your Business to Market Itself
  • Duct Tape Marketing Revised & Updated: The World's Most Practical Small Business Marketing Guide
    Duct Tape Marketing Revised & Updated: The World's Most Practical Small Business Marketing Guide

FAQs on booking John Jantsch

  • How do I book John Jantsch to speak at my event?

    Our experienced booking agents have successfully helped clients around the world secure speakers like John Jantsch for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Availability button above and complete the form on this page to check availability for John Jantsch, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for John Jantsch or any other speaker of your choice.
  • What are the speaker fees for John Jantsch

    Speaking fees for John Jantsch, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book John Jantsch are for live events and for virtual events. For the most current speaking fee to hire John Jantsch, click the Check Availability button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.
  • What topics does John Jantsch speak about?

    John Jantsch is a keynote speaker and industry expert whose speaking topics include Authors, Business Growth, Consulting, Customer Experience, Host & Emcee, Innovation, Marketing, Podcast Hosts, Sales, Social Media, Technology, Workshop.
  • Where does John Jantsch travel from?

    John Jantsch generally travels from Kansas City, MO, USA, but can be booked for private corporate events, personal appearances, keynote speeches, or other performances. For more details, please contact an AAE Booking agent.
  • Who is John Jantsch’s agent?

    AAE Speakers Bureau has successfully booked keynote speakers like John Jantsch for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Availability button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book John Jantsch for your next private or corporate function.
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John Jantsch is a keynote speaker and industry expert who speaks on a wide range of topics such as How to Create a Culture of Shared Commitment, How to Create the Marketing Strategy That Is Perfect For Your Business, How to Build a Referral Engine, How to Build a Turn-key Marketing System, How to blend Marketing, Sales and Service efforts to create a useful customer experience. and How to combine inbound marketing and inbound selling to deliver a world class customer journey and experience.. The estimated speaking fee range to book John Jantsch for your event is $10,000 - $20,000. John Jantsch generally travels from Kansas City, MO, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Seth Godin, Don Peppers, Erik Qualman, David Weinberger and Marcus Sheridan. Contact All American Speakers for ratings, reviews, videos and information on scheduling John Jantsch for an upcoming live or virtual event.

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