Frank V. Cespedes

Senior Lecturer at Harvard Business School & Author of Business Books Such as "Aligning Strategy and Sales"

Travels From Travels From:
Boston, MA, USA
Speaking Fee Speaking Fee:
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Frank V. Cespedes Biography

Frank Cespedes teaches at Harvard Business School. For 12 years, he was Managing Partner at The Center for Executive Development, a firm that won awards in the United States and in Europe for its work with companies.

He has consulted to companies in many industries, is affiliated with PE and VC investors, and has been a Board member of Austral, Evenflo, Growth Play, HALO Industries, start-up firms, and the Education for Employment Foundation. At Harvard, he teaches Entrepreneurial Sales & Marketing, heads the executive program on Linking Strategy and Sales, and also teaches in the Owner-President Management program (OPM) for CEOs.

He has written for numerous publications, including Harvard Business Review, California Management Review, Organization Science, and The Wall Street Journal, and is the author of six books including Aligning Strategy and Sales (Harvard Business Review Press) which was cited as “the best sales book of the year” (Strategy & Business), “a must read” (Gartner), and “perhaps the best sales book ever” (Forbes). His newest book is Sales Management That Works: How to Sell in a World That Never Stops Changing (HBR Press, forthcoming). He received his BA from City College of New York, MS from MIT, and PhD from Cornell University.

Frank V. Cespedes Speaking Topics

  • Most Requested Speaking Topics

    • Making and Articulating Strategic Choices
    • Strategy Execution Where It Counts—With Customers
    • Making Planning Useful
    • Marketing versus Sales: Bridging the Gap
    • The People Parts: Building Human and Organizational Capabilities
    • Performance Management: Measuring Effectiveness & Delivering Useful Feedback
    • Pricing, Profits, and Customer Value
    • How to Design a Sales Compensation Plan
    • Scaling a Venture
    • Making Connections: Why HR and Sales Need More Interaction
    • What a CFO Should Understand About Sales (And Why Investors Care)
    • You Hire Your Problems: Recruitment, Selection, and Development

Frank V. Cespedes Videos

  • Sales Management That Works - An Interview with author Frank Cespedes
    How to Sell in a World That Never Stops Changing - Peter Clayton interviews Frank Cespedes. He is the MBA Class of 1973 Senior Lecturer of Business...
  • Linking Strategy and Sales

Frank V. Cespedes Books

  • Sales Management That Works: How to Sell in a World that Never Stops Changing
    Sales Management That Works: How to Sell in a World that Never Stops Changing
  • Aligning Strategy and Sales: The Choices, Systems, and Behaviors that Drive Effective Selling
    Aligning Strategy and Sales: The Choices, Systems, and Behaviors that Drive Effective Selling

FAQs on booking Frank V. Cespedes

  • How do I book Frank V. Cespedes to speak at my event?

    Our experienced booking agents have successfully helped clients around the world secure speakers like Frank V. Cespedes for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Availability button above and complete the form on this page to check availability for Frank V. Cespedes, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Frank V. Cespedes or any other speaker of your choice.
  • What are the speaker fees for Frank V. Cespedes

    Speaking fees for Frank V. Cespedes, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Frank V. Cespedes are for live events and for virtual events. For the most current speaking fee to hire Frank V. Cespedes, click the Check Availability button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.
  • What topics does Frank V. Cespedes speak about?

    Frank V. Cespedes is a keynote speaker and industry expert whose speaking topics include Business Leadership, Corporate Strategy, Entrepreneurship, Human Resources, Marketing, Professors, Strategic Leadership, Workshop.
  • Where does Frank V. Cespedes travel from?

    Frank V. Cespedes generally travels from Boston, MA, USA, but can be booked for private corporate events, personal appearances, keynote speeches, or other performances. For more details, please contact an AAE Booking agent.
  • Who is Frank V. Cespedes’s agent?

    AAE Speakers Bureau has successfully booked keynote speakers like Frank V. Cespedes for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Availability button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Frank V. Cespedes for your next private or corporate function.
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Frank V. Cespedes is a keynote speaker and industry expert who speaks on a wide range of topics such as Most Requested Speaking Topics. The estimated speaking fee range to book Frank V. Cespedes for your event is available upon request. Frank V. Cespedes generally travels from Boston, MA, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Thomas R. Eisenmann, Nitin Nohria, Felix Oberholzer-Gee, Michael L. Tushman and Boris Groysberg. Contact All American Speakers for ratings, reviews, videos and information on scheduling Frank V. Cespedes for an upcoming live or virtual event.

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