Speaker profile last updated by AAE Talent Team on 06/22/2024.
Do you want to learn how to be more creative? Whether you are creating a new product design, solving the latest technical problem in your organization, or trying to write a song, learn the science of creativity and how to apply it to your work and life.
Recent research in neuroscience and the brain has provides insights into how people think, how people decide, and what motivates people to take action. Whether you want to create an engaging website, software, game, or app, you need to know how to apply the latest research in neuroscience to your design projects.
Whether you have a product that you want someone to buy, a charity that you want someone to donate to, or a community that you want people to join, you spend a large part of each day trying to get people to do stuff. What if you understood the science behind how to get people to want to do what you want them to do? If you understand what motivates people you’ll be better able to figure out how to get people to do stuff. Based on her latest book of the same name, Dr Susan Weinschenk shares the research in psychology and brain science and how to apply it. You will learn about the 7 drivers of motivation: The Need to Belong, The Power of Stories, Tricks of the Mind, Instincts, Habits, Carrots and Sticks, and The Desire for Mastery.
You want your target audience to buy, read, sign up — to take action of some kind. Behind all these actions are people. How much do you know about how people decide and how people behave? From her book, 100 Things Every Designer Needs To Know About People, Dr. Susan Weinschenk has picked her favorite 10 “things” to share. In this inspiring keynote you will learn what the latest research in psychology and brain science can tell you about what makes you, your colleagues, your customers and your target audience tick and what makes them click.
Susan Weinschenk Phd is a keynote speaker and industry expert who speaks on a wide range of topics such as The Science of Creativity, Design for Persuasion and Engagement, How To Get People To Do Stuff and Top 10 Things You Need To Know About People. The estimated speaking fee range to book Susan Weinschenk Phd for your event is $10,000 - $20,000. Susan Weinschenk Phd generally travels from WI, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Dan Gingiss, Mitch Prinstein, Jay Baer, Nick Webb and Kyler Shumway. Contact All American Speakers for ratings, reviews, videos and information on scheduling Susan Weinschenk Phd for an upcoming live or virtual event.
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