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Melanie Deziel

Marketing Leader & Cofounder of Creator Kitchen and Former First Editor of Branded Content at NYT

Melanie Deziel
Travels From Travels From:
Raleigh, NC, USA
Speaking Fee Speaking Fee:
Live Event: $10,000 - $20,000
Virtual Event: $5,000 - $10,000
More Fee Info
Categories Categories:
Categories Categories:
Authors, Blogging, Business, Business Leadership, Female Leadership, Journalism, Leadership, Literary, Marketing, Social Media, Women
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Melanie Deziel Biography

Melanie Deziel, is passionate about helping individuals, teams, and organizations unlock their creative potential and organize their creative efforts. As a keynote speaker, author, and award-winning branded content creator, Deziel has spent her career developing the skills to think differently and discover new ways to engage audiences through content. She is the author of "The Content Fuel Framework: How to Generate Unlimited Story Ideas" and "Prove It: Exactly How Modern Marketers Earn Trust". In addition to giving keynotes, leading workshops, and coaching clients on organized creativity, Deziel is the co-founder of The Creator Kitchen mastermind for creatives.

Deziel is also the co-founder of two B2B startups: The Convoy and GroupUps. Having been the first-ever editor of branded content at The New York Times, a founding member of HuffPost’s brand storytelling team, and Director of Creative Strategy for Time Inc's 35 US magazines, Deziel brings a wealth of knowledge and experience on how content can be used as a strategic tool, and how processes can help unlock its power.

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Speaker profile last updated by AAE Talent Team on 05/30/2024.

Melanie Deziel Speaking Topics

  • How to Create Truly Impactful Content

    Up against copycat competitors, regurgitating robots, and an endless sea of "experts" competing for audience attention, it’s easy for ideas to get lost in a sea of content sameness, depriving them of their impact. This session shares a method for identifying your content’s primary source of value and assessing its level of originality, allowing you to plot a path out of the endless hamster wheel of commodity content creation, and toward the creation of content that’s differentiated, memorable, and impactful.

    Key Takeaways:

    • Know the characteristics of the most impactful content.
    • Understand how to make your content more valuable and original.
    • Identify the source of your content’s value.
    • Gauge the originality of your ideas.

  • Prove It: Using Content as Evidence of Your Most Important Business Claims

    In a court of law, we’re required to provide evidence for our claims, but in business, we don’t always share adequate proof that validates the claims we make. Content can be the perfect antidote to the “because I said so” claim-making that rarely creates the customer trust we want to achieve. This session will share how to corroborate your claims, demonstrate your value and educate your audience on all of the differentiators that are most important to your business and brand.

    Key Takeaways:

    • The importance of using content as evidence for marketing claims.
    • Know the types of claims that need the most evidence.
    • How to use the three types of evidential content in your marketing.

  • More Brain, Less Storm: The Power Of The Creative Process

    Whether you're leading an enterprise content team, or a serving as a content team of one, we're all on a mission to create the best possible content with the resources that we have. We look for every opportunity to reduce the time, money and manpower wasted during creation and distribution, but what about creative waste? Creativity, after all, is a process. It's time to optimize our creative processes, too, so we can confidently and efficiently generate more ideas—and better ideas—for how to share our brand story with the world.

    Key Takeaways:

    • A new perspective on the creative process.
    • Tangible changes to take back to your team for more efficient content brainstorms.
    • Renewed confidence in your ability to generate an endless number of content ideas.

  • Think Like A Journalist: 5 Ways To Create Credible and Compelling Content

    With brands and marketers increasingly taking up the torch of storytelling and leveraging content across their own properties to connect with consumers, there is plenty to be learned about how the best stories are told. This session will share the five most important best practices used in newsrooms across the country, allowing marketers to make high-quality, authentic, compelling and credible content, no matter the channel or platform where it lives.

    • Branded Content Best Practices
    • Four Steps To Creating Quality Content
    • Challenges of Branded Content at Scale
    • Creating, Hiring and Scaling a Branded Content Team
    • Case Studies of Top Branded Content

Melanie Deziel Videos

  • StoryFuel Founder Melanie Deziel
    StoryFuel Founder Melanie Deziel
  • Melanie Deziel - How to Tell Better Brand Stories
    Melanie Deziel - How to Tell Better Brand Stories
  • Melanie Deziel | Brand Storytelling Keynote Speaker
    Melanie Deziel | Brand Storytelling Keynote Speaker
See All Videos »

Melanie Deziel Books

  • Prove It: Exactly How Modern Marketers Earn Trust
    Prove It: Exactly How Modern Marketers Earn Trust
  • The Content Fuel Framework: How to Generate Unlimited Story Ideas (For Marketers and Creators)
    The Content Fuel Framework: How to Generate Unlimited Story Ideas (For Marketers and Creators)

FAQs on booking Melanie Deziel

  • How do I book Melanie Deziel to speak at my event?

    Our experienced booking agents have successfully helped clients around the world secure speakers like Melanie Deziel for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Availability button above and complete the form on this page to check availability for Melanie Deziel, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Melanie Deziel or any other speaker of your choice.

  • What are the speaker fees for Melanie Deziel

    Speaking fees for Melanie Deziel, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Melanie Deziel are for live events and for virtual events. For the most current speaking fee to hire Melanie Deziel, click the Check Availability button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.

  • What topics does Melanie Deziel speak about?

    Melanie Deziel is a keynote speaker and industry expert whose speaking topics include Authors, Blogging, Business, Business Leadership, Female Leadership, Journalism, Leadership, Literary, Marketing, Social Media, Women.

  • Where does Melanie Deziel travel from?

    Melanie Deziel generally travels from Raleigh, NC, USA, but can be booked for private corporate events, personal appearances, keynote speeches, or other performances. For more details, please contact an AAE Booking agent.

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    AAE Speakers Bureau has successfully booked keynote speakers like Melanie Deziel for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Availability button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Melanie Deziel for your next private or corporate function.

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Melanie Deziel is a keynote speaker and industry expert who speaks on a wide range of topics such as How to Create Truly Impactful Content, Prove It: Using Content as Evidence of Your Most Important Business Claims, More Brain, Less Storm: The Power Of The Creative Process, Think Like A Journalist: 5 Ways To Create Credible and Compelling Content and. The estimated speaking fee range to book Melanie Deziel for your event is $10,000 - $20,000. Melanie Deziel generally travels from Raleigh, NC, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Ellen McGirt, Kate White, Liz Brunner, Joan Michelson and Jen Maxfield. Contact All American Speakers for ratings, reviews, videos and information on scheduling Melanie Deziel for an upcoming live or virtual event.

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