Stephen Woessner

Digital Marketing Expert, Best-Selling Author, Founder of Predictive ROI

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Wisconsin, USA
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Stephen Woessner Biography

For nearly two decades, Stephen Woessner has been consulting with hundreds of clients and teaching them how to leverage digital marketing tactics like search engine optimization (SEO), social media, and email to expand into new markets, introduce new products, decrease costs, and increase revenue. He is recognized as a digital marketing authority, best-selling author, professional speaker, and educator. Woessner is also the founder of Predictive ROI, a company specializing in increasing the right website traffic and conversions using a trademarked Web 2.0 method.

Woessner has not only thrived as an entrepreneur but also learned from setbacks. He brought one of his previous companies to a valuation of $10 million through effective digital marketing leadership. However, the dot com bubble implosion resulted in significant financial losses for him. This experience underscored the importance of always measuring the return on investment (ROI) before taking action, a principle that now informs all his strategies.

Woessner’s practical and tactical training sessions and keynote presentations are meticulously designed to align with his ROI principle. He offers a 15-step recipe for optimizing social networking that participants can implement in as little as 15 minutes a day. This approach can significantly increase traffic and conversion rates. His methods eliminate the guesswork in selecting keywords by providing attendees the tools to predict the impact of each keyword on their website traffic and online sales. This mathematical approach to digital marketing has been shown to increase traffic by up to 23 percent and conversion rates by 780 percent. Moreover, Woessner delivers actionable insights that empower business executives and owners to implement digital marketing strategies without requiring technical skills.

Woessner also serves as a business counselor at the University of Wisconsin-La Crosse Small Business Development Center and frequently lectures at the University of Wisconsin Madison School of Business. He has been quoted in Inc. Magazine, E-commerce Times, B-to-B Online Magazine, Counselor Magazine, The Milwaukee Journal-Sentinel, and other media for his digital marketing insights.

Woessner is a best-selling author, with notable works including "The Small Business Owner’s Handbook to Search Engine Optimization" and "Increase Online Sales through Viral Social Networking." These books have achieved high rankings on Amazon across various markets. He is currently working on his third book, which will further explore the depths of leveraging digital marketing for business success.

Woessner earned his MBA and Bachelor of Science in Marketing from UW-La Crosse and is also a graduate of Black Hills State University and the Community College of the Air Force. He resides in La Crosse, Wisconsin, with his family.

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Speaker profile last updated by AAE Talent Team on 12/28/2023.

Stephen Woessner Speaking Topics

  • Business Leader Briefing—Web 2.0.

    Powerful tools like social networking, search engine optimization (SEO), blogging, and other viral marketing tactics are on the cutting edge. Business owners, C-level executives, and senior managers are faced with the dilemma of needing to develop a comprehensive Web 2.0 strategy that their organization can implement without requiring new departments, funding, and burdensome policies or oversight. Learn how to meet this challenge head-on by revealing by developing a Web-centric strategy that harnesses the power of Web 2.0 in a practical and tactical manner.

  • Be #1 with Google.

    Stephen Woessner is an SEO expert that speaks the straightforward and results-oriented language of business owners and managers. In this energetic presentation, Woessner delivers a tactical 15-step optimization process that can be implemented by any business owner or manager…all without needing technical skills. Through engaging Q&A, real-world examples, and demonstrations, you will learn how to focus on the steps that matter while avoiding time wasting pitfalls. Woessner delivers a strategic roadmap for you to follow that will increase your Website traffic and accelerate your organization’s sales.

  • Get Social and Get Sold!

    Conversation, Community, and Commerce. Without the three Cs, you will alienate customers and prospects by turning your Facebook, Twitter, and LinkedIn accounts into a selling free-for-all. During this entertaining presentation, Woessner demonstrates his 15-step recipe for transforming your social networking accounts into an influential online brand community. Your brand community will have the power to increase your online conversion rate by as much as 780 percent and your Website traffic by 20 percent or more. Woessner also demonstrates how his entire social networking process can be implemented in as little as 15-minutes a day. You have a business to run!

Stephen Woessner Books

  • Increase Online Sales Through Viral Social Networking: How to Build Your Web Site Traffic and Online Sales Using Facebook, Twitter, and LinkedIn... In Just 15 Steps
    Increase Online Sales Through Viral Social Networking: How to Build Your Web Site Traffic and Online Sales Using Facebook, Twitter, and LinkedIn... In Just 15 Steps
  • The Small Business Owner's Handbook to Search Engine Optimization: Increase Your Google Rankings, Double Your Site Traffic...In Just 15 Steps - Guaranteed
    The Small Business Owner's Handbook to Search Engine Optimization: Increase Your Google Rankings, Double Your Site Traffic...In Just 15 Steps - Guaranteed

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  • What topics does Stephen Woessner speak about?

    Stephen Woessner is a keynote speaker and industry expert whose speaking topics include Education.
  • Where does Stephen Woessner travel from?

    Stephen Woessner generally travels from Wisconsin, USA, but can be booked for private corporate events, personal appearances, keynote speeches, or other performances. For more details, please contact an AAE Booking agent.
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Stephen Woessner is a keynote speaker and industry expert who speaks on a wide range of topics such as Business Leader Briefing—Web 2.0., Be #1 with Google. and Get Social and Get Sold!. The estimated speaking fee range to book Stephen Woessner for your event is $10,000 - $20,000. Stephen Woessner generally travels from WI, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Doug Lemov, Charles Kaiser, John Merrow, Michael Archer and Allen Gannett. Contact All American Speakers for ratings, reviews, videos and information on scheduling Stephen Woessner for an upcoming live or virtual event.

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