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Cheryl Strauss Einhorn

Financial Journalist; Adjunct Professor in Business and Journalism, Columbia University

Financial Journalist; Adjunct Professor in Business and Journalism, Columbia University

Travels From Travels From:
New York, NY, USA
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Cheryl Strauss Einhorn Biography

Cheryl is the founder of Decisive, a decision sciences company that trains people and teams in complex problem solving and decision-making skills using the AREA Method. AREA is an evidence-based decision-making system that uniquely controls for and counters cognitive bias to expand knowledge while improving judgment. Cheryl developed AREA during her two decades as an award-winning investigative journalist writing for publications ranging from The New York Times to Foreign Policy Magazine, Barron’s and Harvard Business Review. Cheryl is a long time educator, having taught at Columbia Business School for over a decade and currently teaching at Cornell University’s SC Johnson School of Business and Cornell Tech.

She is the author of three books: Problem Solved, A Powerful System for Making Complex Decisions with Confidence and Conviction, about personal and professional decision-making, and Investing In Financial Research, A Decision-Making System for Better Results about financial and investment decisions. Her new book about Problem Solver Profiles and the psychology of decision-making, Problem Solver, Maximizing Your Strengths To Make Better Decisions, was published in the Spring of 2023 and recently won two book awards: the PenCraft Book Awards in the Relationship category and the Independent Publishers Award in the Best Psychology category.

Cheryl loves to be in the great outdoors, spend time with her three kids, and bake all kinds of good cookies.

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Speaker profile last updated by AAE Talent Team on 07/27/2024.

Cheryl Strauss Einhorn Speaking Topics

  • The Puzzle of Choice: Why We Decide Differently Under Similar Circumstances

    Confronting a critical crossroads? Go to experts? Get stuck in data dives? Trust gut instincts? We often rely on the same decision-making tools, regardless of the challenge. But this one-size-fits-all approach limits our potential. It's time to abandon autopilot and embrace flexibility.

    The key? Unraveling your unique decision-making DNA. My research has uncovered that there are five dominant ways that people approach decisions. I call these decision archetypes Problem Solver Profiles (PSP) and gave them memorable names: The Adventurer, Detective, Listener, Thinker and Visionary.

    All PSPs have superpowers, decision-making strengths, and also have some kryptonite – areas that present challenges and opportunities for growth. In my talk, I’ll share how everyone can learn which PSP is theirs and how to be more dynamic by increasing your decision-making flexibility to make better big decisions alone and with others.

    Ready to unleash your decision-making superpowers? Join me on this journey of self-discovery and learn to unlock your potential for better choices and better outcomes, both for yourself and the world around you.

  • Deciding DIfferently: A Journey Beyond The Comfort Zone

    Most of us know how we like to make decisions and rely on the same decision-making process, regardless of the challenge. It doesn’t matter if we are choosing a car or making a career choice. But with such diverse decisions, this one-size-fits-all approach limits our potential. It's time to journey beyond our comfort zone, abandon autopilot and embrace flexibility.

    The key to break free from our comfortable decision habits and patterns is to unravel your unique decision-making DNA. My research has uncovered that there are five dominant ways that people approach decisions. I call these decision archetypes Problem Solver Profiles (PSP) and gave them memorable names: The Adventurer, Detective, Listener, Thinker and Visionary.

    All PSPs have superpowers, decision-making strengths, and also have some kryptonite – areas that present challenges and offer opportunities for growth. In my talk, I’ll share how everyone can learn their PSP and increase their decision dynamism. It’s hard to shake comfortable habits, but with a little discomfort, that’s how we develop our potential, embrace flexibility and make better big decisions alone and with others.

    Ready to unleash your decision-making superpowers? Join me on this journey of self-discovery and unlock your potential for better choices and better outcomes, both for yourself and the world around you.

  • When your Inner Voice Lies To You

    As humans, our inner voice is one of the most precious instruments of truth we have. Or so we’re told. Author, professor and scholar Cheryl Strauss Einhorn would like you to reconsider the honesty of your inner voice, because it could be lying to you. How would you know? This talk lays out a specific approach for verifying what your inner voice says to you so simply that anyone could put it to use immediately.

Cheryl Strauss Einhorn Videos

  • When Your Inner Voice Lies To You | Cheryl Strauss Einhorn | TEDx
    As humans, our inner voice is one of the most precious instruments of truth we have. Or so we’re told. Author, professor and scholar Cheryl Strauss...

Cheryl Strauss Einhorn Books

  • Problem Solver: Maximizing Your Strengths to Make Better Decisions (AREA Method Publications)
    Problem Solver: Maximizing Your Strengths to Make Better Decisions (AREA Method Publications)
  • Investing in Financial Research: A Decision-Making System for Better Results (AREA Method Publications)
    Investing in Financial Research: A Decision-Making System for Better Results (AREA Method Publications)
  • Problem Solved: A Powerful System for Making Complex Decisions with Confidence and Conviction
    Problem Solved: A Powerful System for Making Complex Decisions with Confidence and Conviction

FAQs on booking Cheryl Strauss Einhorn

  • How do I book Cheryl Strauss Einhorn to speak at my event?

    Our experienced booking agents have successfully helped clients around the world secure speakers like Cheryl Strauss Einhorn for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Availability button above and complete the form on this page to check availability for Cheryl Strauss Einhorn, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Cheryl Strauss Einhorn or any other speaker of your choice.
  • What are the speaker fees for Cheryl Strauss Einhorn

    Speaking fees for Cheryl Strauss Einhorn, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Cheryl Strauss Einhorn are for live events and for virtual events. For the most current speaking fee to hire Cheryl Strauss Einhorn, click the Check Availability button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.
  • What topics does Cheryl Strauss Einhorn speak about?

    Cheryl Strauss Einhorn is a keynote speaker and industry expert whose speaking topics include Authors, Business, Consulting, Culture, Disruptive Thinking, Innovation, Journalism, Literary, Virtual.
  • Where does Cheryl Strauss Einhorn travel from?

    Cheryl Strauss Einhorn generally travels from New York, NY, USA, but can be booked for private corporate events, personal appearances, keynote speeches, or other performances. For more details, please contact an AAE Booking agent.
  • Who is Cheryl Strauss Einhorn’s agent?

    AAE Speakers Bureau has successfully booked keynote speakers like Cheryl Strauss Einhorn for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Availability button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Cheryl Strauss Einhorn for your next private or corporate function.
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    AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host Cheryl Strauss Einhorn or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us.
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    If you’re looking for the best, unbiased speaker recommendations, paired with a top-notch customer service experience, you’re in the right place. At AAE Speakers Bureau, we exclusively represent the interests of our clients - professional organizations, companies, universities, and associations. We intentionally do not represent the speakers we feature or book. That is so we can present our clients with the broadest and best performing set of speaker options in the market today, and we can make these recommendations without any obligation to promote a specific speaker over another. This is why when our agents suggest a speaker for your event, you can be assured that they are of the highest quality with a history of proven success with our other clients.

Cheryl Strauss Einhorn is a keynote speaker and industry expert who speaks on a wide range of topics such as The Puzzle of Choice: Why We Decide Differently Under Similar Circumstances, Deciding DIfferently: A Journey Beyond The Comfort Zone and When your Inner Voice Lies To You. The estimated speaking fee range to book Cheryl Strauss Einhorn for your event is $10,000 - $20,000. Cheryl Strauss Einhorn generally travels from New York, NY, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Tiana Allen, Sharon Delaney McCloud, Camila Russo, Laura Vanderkam and Gina Bianchini. Contact All American Speakers for ratings, reviews, videos and information on scheduling Cheryl Strauss Einhorn for an upcoming live or virtual event.

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