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Marc Gobe

Marc Gobe is President, CEO and Executive Creative Director of the desgrippes gobe group New York, one of the world's top ten brand image creation firms.

Marc Gobe
Travels From Travels From:
New York, NY, USA
Speaking Fee Speaking Fee:
Live Event: $10,000 - $20,000
Virtual Event: Please Contact
More Fee Info
Categories Categories:
Categories Categories:
Business, Marketing, Sales
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Marc Gobe Biography

He is also the author of Emotional Branding: The New Paradigm for Connecting Brands to People. Emotional Branding is a marketing and business bestseller, and is currently in its 3rd reprint. Desgrippes Gobe's success results from a combination of an innovative approach to consumer research and the development of tools such as BrandSense and BrandFocus, that allow clients to understand purchasing behaviors.

Gobe has received numerous design awards from such publications and institutions as ID magazine, Interiors, Graphis, VM+SD, The Brand Design Association, The Art Directors Club, and Clio. He was also selected as a finalist in the 1998 Entrepreneur of the Year competition. He has been profiled in and has written articles for Chief Executive Officer, Leaders, Women's Wear Daily, DNR, Harper's Bazaar, The Economist and Mirabella, among others. Gobe serves on the board of the Brand Design Association and is a member of the AIGA, the American Association of Advertising Agencies, The Art Directors Club, and the Fragrance Foundation. He has taught at the Ecole Superieure de Design in Paris and regularly speaks at conferences worldwide on marketing and design, including Columbia Business School, The AIGA Brandesign Conference, DNR Menswear CEO Summit, Metropolis Wonderbrands Conference and the Strategic Research Institute among others.

Programs:

Following the tremendous success of our strategic presentations and workshops on Emotional Branding last year, we have developed a series of Emotional Branding Discovery Workshops for our clients in 2004. Marc Gobe would like to invite you to join us in any of the following three workshops created to help open your mind to new opportunities for unlocking the emotional potential of your brand.

Emotional Branding Keynote

This is an hour-and-a-half inspirational, interactive presentation by Marc Gobe on the topic of Emotional Branding and how it can specifically impact your business. This intriguing and challenging presentation, full of fascinating, vivid examples from best practices as well as from Marc's personal experience managing leading global brands, offers innovative thoughts on how brands develop powerful emotional personalities. The presentation can be tailored to meet your most current needs and brings you the freshest material from Marc Gobe's worldwide presentations.

Emotional Identity

This is a half- or full-day brainstorming session with senior management and brand teams that uses our Emotional Identity methodology: an interactive, visually driven branding tool that helps companies articulate their brand or corporation's essence through visual cues. The Emotional Identity visualization process encourages a management team to rally around a brand's inherent sensory and emotional content, unifying the team's collective interpretation of a brand's equities and vision for brand development. The result of the exercise is a focused brand positioning expression, which can serve as a core platform for building targeted, effective emotional communication that is entirely distinct from the competition.

Sense

A unique sensory and emotions-driven audit and analysis of the marketplace and your brand's competitive landscape. Based on our proprietary "Head, Heart and Gut" approach, we evaluate visual codes and emotional stimuli associated to a brand and its competition, determining how consumers experience your brand on a sensory level. The results are integrated with a discussion of cultural trends and opportunities in the category. The Sense process unearths the core values of your brand and shows you its strongest evolutionary path for the future.

Marc can also create custom combinations of any of these workshops, specifically designed to meet your particular needs.

Contact a speaker booking agent to check availability on Marc Gobe and other top speakers and celebrities.

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Speaker profile last updated by AAE Talent Team on 01/27/2024.

Marc Gobe Speaking Topics

  • Strategic Marketing

  • Branding

FAQs on booking Marc Gobe

  • How do I book Marc Gobe to speak at my event?

    Our experienced booking agents have successfully helped clients around the world secure speakers like Marc Gobe for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Availability button above and complete the form on this page to check availability for Marc Gobe, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Marc Gobe or any other speaker of your choice.

  • What are the speaker fees for Marc Gobe

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  • What topics does Marc Gobe speak about?

    Marc Gobe is a keynote speaker and industry expert whose speaking topics include Business, Marketing, Sales.

  • Where does Marc Gobe travel from?

    Marc Gobe generally travels from New York, NY, USA, but can be booked for private corporate events, personal appearances, keynote speeches, or other performances. For more details, please contact an AAE Booking agent.

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    AAE Speakers Bureau has successfully booked keynote speakers like Marc Gobe for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Availability button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Marc Gobe for your next private or corporate function.

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Marc Gobe is a keynote speaker and industry expert who speaks on a wide range of topics such as Strategic Marketing and Branding. The estimated speaking fee range to book Marc Gobe for your event is $10,000 - $20,000. Marc Gobe generally travels from New York, NY, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Johan de Nysschen, Peter Fader, Jim Whitehurst, Kevin Harrington and Laurence Winmill. Contact All American Speakers for ratings, reviews, videos and information on scheduling Marc Gobe for an upcoming live or virtual event.

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