Jenny Rooney

Chief Experience Officer at Adweek

Travels From Travels From:
New York, NY, USA
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Jenny Rooney Biography

Jenny Rooney is Adweek's first chief experience officer, creating new initiatives, resources and experiential offerings to better serve marketing decision-makers and the global marketing ecosystem.

Rooney is an award-winning innovator, curator and connector among the world’s leading CMOs and beyond. She’s built a professional reputation as a trusted, unbiased thought leader, trend-tracker and visionary. Having served as a business journalist for more than 25 years covering the advertising, marketing and brand industry and exclusively executive-level marketing decision-makers, she has a deep understanding of the dynamics of marketing and the marketing industry and its leadership. She’s conceived of and successfully launched multiple initiatives, platforms, series and events for CMOs, other C-suite executives, and the broader advertising and marketing community. Through interviews with hundreds of marketing leaders, participation and membership in the marketing industry’s foremost alliances, summits and organizations, and collaboration with premier business schools nationwide, she’s cultivated an extensive and valuable network of relationships with the most influential global chief marketers, business leaders, educators and futurists.

As Chief Experience Officer at Adweek, she’s tasked with bringing a community-first lens to everything Adweek does, creating new initiatives, resources and experiential offerings to better connect with and serve marketing decision-makers and the overall marketing ecosystem, building consistency and value across all touchpoints.

She previously served as Managing Director and Cofounder of CMO House at Black Glass, an IPG marketing consultancy, advising CMOs and providing them with needed resources and access to excel.

Prior to that, she spent 10 years at Forbes as Communities Director, Assistant Managing Editor and Editor and Chair of the CMO Network, where she managed content and events critical to executive-level marketing decision-makers, particularly the annual Forbes CMO Summit; interviewed hundreds of CEOs and CMOs as part of her ongoing Forbes CMO Video Interview Series; led the World’s Most Influential CMOs list; developed the Forbes CMO University Alumni Series; conceived of and launched Forbes CMO Next, an annual list of 50 game-changing CMOs; and oversaw development of the Forbes 30 Under 30 in Marketing and Advertising list.

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Speaker profile last updated by AAE Talent Team on 08/24/2024.

Jenny Rooney Videos

  • Jenny Rooney and her lifelong love affair with ‘mazagines’
    The publishing exec discusses her career and affinity for marketing, branding and business leaders with Quad Chief Marketing Officer Josh Golden as...
  • 315: Leaning into “and” as a CMO with Jenny Rooney
    https://www.marketingtodaypodcast.com/ep315

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  • What topics does Jenny Rooney speak about?

    Jenny Rooney is a keynote speaker and industry expert whose speaking topics include Communication, Customer Experience, Executive Leadership, Journalism, Marketing.
  • Where does Jenny Rooney travel from?

    Jenny Rooney generally travels from New York, NY, USA, but can be booked for private corporate events, personal appearances, keynote speeches, or other performances. For more details, please contact an AAE Booking agent.
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Jenny Rooney is a keynote speaker and industry expert who speaks on a wide range of topics . The estimated speaking fee range to book Jenny Rooney for your event is available upon request. Jenny Rooney generally travels from New York, NY, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Michael A. Jackson, Dan Gingiss, Christine Perkett, Bryan Kramer and Marc Mathieu. Contact All American Speakers for ratings, reviews, videos and information on scheduling Jenny Rooney for an upcoming live or virtual event.

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