Terry Wu

President of Neuromarketing Services

Travels From Travels From:
Minneapolis, MN, USA
Speaking Fee Speaking Fee:
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Terry Wu Biography

2+ million people have learned Dr. Terry Wu's insights into the Neuroscience of Leadership, Sales, and Marketing. He empowers leaders with the knowledge of Why People Follow. He enlightens salespeople and marketers with the knowledge of Why People Buy.

In the leadership development industry, trainers and speakers only teach leaders how to lead, but not Why People Follow. Similarly, in the sales training industry, trainers and speakers only teach salespeople how to sell, but not Why People Buy. Both industries rely on rare anecdotes and personal experiences, instead of science. Such teachings rarely produce any valuable guidance in real-world situations. As a result, the leadership development industry failed to prepare leaders to face the challenges brought by the pandemic, and the sales training industry doesn't prepare salespeople to produce predictable and desirable outcomes.

Now, Dr. Wu has created a new, Neuroscience-based leadership framework that teaches leaders Why People Follow. In this framework, he reveals how stress and leadership are intricately connected. He has created many actionable practices for leaders to reduce their stress and their followers' stress. By using his innovative framework, leaders can create strong cultures, improve employee engagement, and reduce burnout.

Dr. Wu also created a new, Neuroscience-based sales framework that teaches salespeople and marketers Why People Buy. In this framework, he reveals why buyers' decision anxiety is the biggest roadblock in selling. He guides sales and marketing professionals in identifying and reducing that anxiety. By applying science-proven techniques developed and taught by Dr. Wu, businesses have seen tremendous revenue growth.

Dr. Wu received his Ph.D. in Neuroscience from Vanderbilt University. He has a 35-year career in Neuroscience. He has spoken at 200+ business conferences and corporate events. His unique storytelling speaking style makes complex Neuroscience relatable, understandable, and actionable to his audiences.

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Speaker profile last updated by AAE Talent Team on 04/04/2024.

Terry Wu Speaking Topics

  • How Good Leaders Reduce Stress and Burnout with Neuroscience

  • Why The Brain Follows ~ The Neuroscience of Leadership Decisions

  • Shift from Us-vs-Them to Belonging to Advance DEI

  • Why The Brain Buys ~ The Neuroscience of Selling

  • Outsmart Your Competition with Neuromarketing

  • Choose Your Winning Color in Business

Terry Wu Videos

  • 3 brain hacks to control your Amazon addiction (from a neuroscientist)
    3 brain hacks to control your Amazon addiction
  • Reframing Neuromarketing Technique - Terry Wu, Ph.D.
  • Neuromarketing: The new science of consumer decisions
    Dr. Wu received his Master's degree in Neuroscience from Duke University and earned his Ph.D. in Neuroscience at Vanderbilt University, focusing on...

FAQs on booking Terry Wu

  • How do I book Terry Wu to speak at my event?

    Our experienced booking agents have successfully helped clients around the world secure speakers like Terry Wu for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Availability button above and complete the form on this page to check availability for Terry Wu, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Terry Wu or any other speaker of your choice.
  • What are the speaker fees for Terry Wu

    Speaking fees for Terry Wu, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Terry Wu are for live events and for virtual events. For the most current speaking fee to hire Terry Wu, click the Check Availability button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.
  • What topics does Terry Wu speak about?

    Terry Wu is a keynote speaker and industry expert whose speaking topics include Business Growth, Business Leadership, DEI, Disruptive Thinking, Marketing, Neuroscience.
  • Where does Terry Wu travel from?

    Terry Wu generally travels from Minneapolis, MN, USA, but can be booked for private corporate events, personal appearances, keynote speeches, or other performances. For more details, please contact an AAE Booking agent.
  • Who is Terry Wu’s agent?

    AAE Speakers Bureau has successfully booked keynote speakers like Terry Wu for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Availability button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Terry Wu for your next private or corporate function.
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Terry Wu is a keynote speaker and industry expert who speaks on a wide range of topics such as How Good Leaders Reduce Stress and Burnout with Neuroscience, Why The Brain Follows ~ The Neuroscience of Leadership Decisions, Shift from Us-vs-Them to Belonging to Advance DEI, Why The Brain Buys ~ The Neuroscience of Selling, Outsmart Your Competition with Neuromarketing and Choose Your Winning Color in Business. The estimated speaking fee range to book Terry Wu for your event is $20,000 - $30,000. Terry Wu generally travels from Minneapolis, MN, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Chad Easterling, Diana Frost, Jordan Berke, Sarah Bond and Sharon Gai. Contact All American Speakers for ratings, reviews, videos and information on scheduling Terry Wu for an upcoming live or virtual event.

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