Kevin Ma

Founder & Editor-in-Chief of Hypebeast, A Lifestyle, Digital and Streetwear-Focused Website

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Hong Kong
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Kevin Ma Biography

Kevin Ma founded Hypebeast, a lifestyle, digital and streetwear-focused website, in 2005. The platform amassed more than 46 million page views a month in the fiscal year of 2015. Hypebeast was originally founded as a sneaker-centered passion project, Ma told Kitsuné, “The content has definitely changed from being sneaker centric to more fashion geared. A lot of our news is still based around sneakers, but we’re more choosy now on which sneakers we post up. I guess it’s because the more you see, the more you learn. Hypebeast started out talking about all the “hyped” products on the market. Now, it’s more about what actually looks good.”

In 2012, the lifestyle, digital and streetwear-focused site entered the retail sphere, selling fashion editor favorites 3.1 Philip Lim, A.P.C, Agi & Sam, Band of Outsiders, Carven and Hentsch Man, among many more streetwear focused brands. That same year, as well as monetizing Hypebeast, Ma also launched a print magazine.

Ma did not come from a fashion background; he launched the site whilst working in finance. Ma said, “I studied business and psychology. After I graduated, I worked in the finance industry but it wasn’t really what I wanted to do. While working at the bank, I was really into fashion, music and street culture. So, as a side project I decided to create Hypebeast to gather all the fashion, culture, and music news into one place. Slowly, it became my full time job and now my business.”

In 2015, Ma’s company applied for an initial public offering on the Stock Exchange of Hong Kong’s Growth Enterprise Market. On April 11, 2016, the company was expected to list 500 million shares (including 100 million existing shares) at a price of HK$0.12-0.14, netting proceeds of about HK$29.7 million ($3.8 million at current exchange). In the fiscal year ending March 2018, Hypebeast reached a revenue of $49 million, a 76 percent increase on the previous year.

Ma holds bachelor of arts degrees in economics and psychology from the University of British Columbia.

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Speaker profile last updated by AAE Talent Team on 06/13/2024.

Kevin Ma Videos

  • Best Under A Billion Rising Stars: Kevin Ma
    Hypebeast was named on Forbes Asia's Best Under A Billion list this year. The company's founder, Kevin Ma, talks about how he has grown his iconic...

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  • What topics does Kevin Ma speak about?

    Kevin Ma is a keynote speaker and industry expert whose speaking topics include Blogging, Entrepreneurship, Executive Leadership, Fashion, Internet, Lifestyle, Marketing.
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Kevin Ma is a keynote speaker and industry expert who speaks on a wide range of topics . The estimated speaking fee range to book Kevin Ma for your event is available upon request. Kevin Ma generally travels from Hong Kong and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Chriselle Lim, Diane Prince Johnston, David Roger, Amy Jain and Ankiti Bose. Contact All American Speakers for ratings, reviews, videos and information on scheduling Kevin Ma for an upcoming live or virtual event.

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