Elizabeth Campbell

Senior Director of Cultural Engagement at McDonald's

Travels From Travels From:
Chicago, IL, USA
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Elizabeth Campbell Biography

Elizabeth Campbell is a 20+ year marketing veteran with a proven track record of successfully cultivating consumer insight to deliver integrated marketing programs that drive consumer demand. She lead McDonald’s Cultural Engagement Team into its next evolution. Her responsibilities include elevating McDonald’s Cultural Strategy in the areas of Music, Sport and Entertainment, amplifying McDonald’s social media presence and driving forward our multi-cultural marketing strategy. Campbell has the unique opportunity to partner with the McDonald’s franchisees toward building a consumer engagement platform that touches the Total Consumer Market Segment.

During Campbell's 15-year career at McDonald’s, she has led various system initiatives to evolve the customer experience while also driving shareholder value.

Prior to joining McDonald’s, Campbell honed her business acumen at Kraft Foods, New York in Brand Management and as an Account Executive with the Coca-Cola USA Fountain Division of The Coca- Cola Company.

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Speaker profile last updated by AAE Talent Team on 03/14/2024.

Elizabeth Campbell Videos

  • Building a Marketing Strategy
    Get to know Elizabeth Campbell, Senior Director of US Marketing for the McDonald's Corporation and her approach to utilizing the tools you have to be...

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  • What topics does Elizabeth Campbell speak about?

    Elizabeth Campbell is a keynote speaker and industry expert whose speaking topics include Business, Consulting, Corporate Culture, Corporate Strategy, Culture, Human Resources, Marketing, Social Media, Strategic Leadership.
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    Elizabeth Campbell generally travels from Chicago, IL, USA, but can be booked for private corporate events, personal appearances, keynote speeches, or other performances. For more details, please contact an AAE Booking agent.
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Elizabeth Campbell is a keynote speaker and industry expert who speaks on a wide range of topics . The estimated speaking fee range to book Elizabeth Campbell for your event is available upon request. Elizabeth Campbell generally travels from Chicago, IL, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Harish Shah, Karuna Rawal, Gary Hamel, Shavone Charles and Mary Ellen Dugan. Contact All American Speakers for ratings, reviews, videos and information on scheduling Elizabeth Campbell for an upcoming live or virtual event.

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