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Robbie Kellman Baxter

Marketing Expert & Strategy Consultant, Author of "The Membership Economy"

Robbie Kellman Baxter
Travels From Travels From:
San Francisco Bay Area, CA, USA
Speaking Fee Speaking Fee:
Live Event: $20,000 - $30,000
Virtual Event: $10,000 - $20,000
More Fee Info
Categories Categories:
Categories Categories:
Consulting, Economy, Finance, Virtual
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Robbie Kellman Baxter Biography

Robbie Kellman Baxter brings over twenty years of strategy consulting and marketing expertise to Peninsula Strategies, her strategy consulting firm focused on helping companies leverage subscription pricing, digital community and freemium to build deeper relationships with customers. Her clients have included start-ups and mid-sized venture-backed companies as well as industry leaders such as Netflix, Oracle, Electronic Arts and eBay. Over the past 18 years, Peninsula Strategies has advised over 100 organizations in over 20 industries on growth strategy.

A sought-after writer and keynote speaker, Baxter has presented to alumni organizations at Stanford, Harvard and Haas, associations including the AICPA, the American Society of Association Executives, and the National Restaurant Association and organizations including the Wall Street Journal, and Coursera. She has been quoted on business issues in the Wall Street Journal, The New York Times, and Consumer Reports, and has had pieces published in HBR.org, CNN.com, Associations Now and the Journal for Quality & Participation. She has created and starred in eight video courses in collaboration with LinkedIn Learning on business topics ranging from innovation to customer success and membership. She is also on the board of Amava, an organization dedicated to helping people stay active and engaged post-career.

As the author of "The Membership Economy: Find Your Superusers, Master the Forever Transaction & Build Recurring Revenue," a book that has been named a top 10 marketing book of all time by BookAuthority, Baxter coined the popular business term “Membership Economy”, which is now being used by organizations and journalists around the country and beyond. Her expertise with companies in the emerging Membership Economy extends to include SaaS, media, consumer products and community organizations. Her new book, "The Forever Transaction: How to Build a Subscription Model So Compelling, Your Customers Will Never Want to Leave," releases in March, 2020.

Prior to launching Peninsula Strategies, Baxter was a strategy consultant at Booz-Allen & Hamilton, a New York City Urban Fellow and a Silicon Valley product marketer. She received her MBA from the Stanford Graduate School of Business and graduated with honors from Harvard College.

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Speaker profile last updated by AAE Talent Team on 03/29/2024.

Robbie Kellman Baxter Speaking Topics

  • What Your Organization Needs to Learn from the Membership Economy

  • How the Membership Economy is Changing Customer Expectations

  • Inflection Points in Organizational Life Cycles: Handling the 5 Critical Moments of Truth

  • The 7 Principles of the Membership Economy

  • Beyond Subscriptions: Best Practices in Building Loyalty & Community

  • How the Membership Economy is Changing Everything

Robbie Kellman Baxter Videos

  • Is the 'forever transaction' business model ethical? | Robbie Kellman
    Is the 'forever transaction' business model ethical? | Robbie Kellman
    Is the ‘forever transaction’ business model ethical?
  • Business revolution: What is the membership economy?
    Business revolution: What is the membership economy?
    Business revolution: What is the membership economy?
  • Robbie Kellman Baxter Speaker Reel
    Robbie Kellman Baxter Speaker Reel
    Speaker Robbie Kellman Baxter, Author of "The Membership Economy" and founder of Peninsula Strategies.
See All Videos »

Robbie Kellman Baxter Books

  • The Forever Transaction: How To Build A Subscription Model So Compelling, Your Customers Will Never Want To Leave
    The Forever Transaction: How To Build A Subscription Model So Compelling, Your Customers Will Never Want To Leave
  • The Membership Economy: Find Your Super Users, Master the Forever Transaction, and Build Recurring Revenue
    The Membership Economy: Find Your Super Users, Master the Forever Transaction, and Build Recurring Revenue

FAQs on booking Robbie Kellman Baxter

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    Speaking fees for Robbie Kellman Baxter, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Robbie Kellman Baxter are for live events and for virtual events. For the most current speaking fee to hire Robbie Kellman Baxter, click the Check Availability button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.

  • What topics does Robbie Kellman Baxter speak about?

    Robbie Kellman Baxter is a keynote speaker and industry expert whose speaking topics include Consulting, Economy, Finance, Virtual.

  • Where does Robbie Kellman Baxter travel from?

    Robbie Kellman Baxter generally travels from San Francisco Bay Area, CA, USA, but can be booked for private corporate events, personal appearances, keynote speeches, or other performances. For more details, please contact an AAE Booking agent.

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Robbie Kellman Baxter is a keynote speaker and industry expert who speaks on a wide range of topics such as What Your Organization Needs to Learn from the Membership Economy, How the Membership Economy is Changing Customer Expectations, Inflection Points in Organizational Life Cycles: Handling the 5 Critical Moments of Truth, The 7 Principles of the Membership Economy, Beyond Subscriptions: Best Practices in Building Loyalty & Community and How the Membership Economy is Changing Everything. The estimated speaking fee range to book Robbie Kellman Baxter for your event is $20,000 - $30,000. Robbie Kellman Baxter generally travels from San Francisco Bay Area, CA, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Amin Toufani, Jalak Jobanputra, Erica Dhawan, Marla Blow and Dara Treseder. Contact All American Speakers for ratings, reviews, videos and information on scheduling Robbie Kellman Baxter for an upcoming live or virtual event.

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