Speaker profile last updated by AAE Talent Team on 01/31/2024.
If Mark King is anything he is a dyed-in-the-wool sales professional. Along with his family and his devotion to the sport of golf it is the other true passion in his life. Sales was the path that led him to where he is today. From being a cold-calling sales rep, to a regional manager, to running a global sales effort, Mark King know what it takes to sell and how to motivate others to sell. In golf equipment circles he was simply known as “The Monster” for his ability to move product in staggering numbers. As a sales leader he shared his methods with his sales forces and watched them do the same. Mark’s ideas, techniques and theories on selling are universal and apply to any company that sells a product or service.
Key Ideas:
· The Six Guiding Principles of Selling. · The mindset of a winning sales person. · Reaching your full potential as a sales professional.
In any flat market there are companies that shrink and those who grow. As everyone knows during such times there is only one way to grow: Take market share from your competitors. This is precisely what TaylorMade did under Mark King’s leadership. From 2000 to present day, golf has been a no-growth market. During that time TaylorMade quadrupled its size from 300 million to 1.2 billion dollars and continues to show solid growth. One of Mark’s core beliefs centers around the concept of growth as a cultural mindset that must be infused into the bloodstream of the organization at every level. It is the leader’s responsibility to establish this and be a tireless promoter of it.
Key Ideas:
· Vision and strategy are meaningless without a fully engaged staff. · Set goals and challenge people to drive the “How.” The results will astound you. · Create an environment where people have a sense of belonging. · Creating energy and changing minds ultimately drives sustainable results. · Change the rules of the game.
Many people in business today are thrown into leadership positions with very little training. Although Mark was highly successful at running sales forces, once he assumed the role of President & CEO he quickly realized his experience as a sales leader didn’t fully prepare him for the daily battles of leading a global company in a tough market. Mark shares with his audiences how a deeply passionate salesman used the skills he mastered as a sales professional and how he acquired the other skills needed to successfully re-energize TaylorMade, turn it around, and grow it into a market leader.
Key Ideas:
· Understanding the effect your leadership can have. · Pick something you can win at. · Set outrageous goals. · Changing energy changes minds. Changing minds changes behavior. Changing behavior changes results! · Distribute leadership and instill the belief that everyone can make a difference.
Mark King is a keynote speaker and industry expert who speaks on a wide range of topics such as Sales Force Motivation , Market Conditions Don’t Determine Growth… You Do! and Lessons In Leadership. The estimated speaking fee range to book Mark King for your event is available upon request. Mark King generally travels from CA, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Chip Conley, Sara Blakely, Daymond John, Peter Guber and Marc Randolph. Contact All American Speakers for ratings, reviews, videos and information on scheduling Mark King for an upcoming live or virtual event.
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