Brian Smith

Founder of the Iconic UGG Brand

Travels From Travels From:
Encinitas, CA, USA
Speaking Fee Speaking Fee:
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Brian Smith Biography

Born in Australia, Brian Smith developed his love of surfing which became one of the inspirations behind the iconic brand, UGG. The day he graduated as a CPA in Australia, was the day he quit the profession. Instead, he headed to California and after studying at the UCLA Graduate School of Management, Smith, with $500 of start-up money, founded UGG Imports to bring sheepskin footwear to America. After seventeen years, as sales reached $15 million, he sold the business to Deckers Outdoor Corporation. The UGG brand has exceeded $1 billion of international sales for the past several years.

A passionate innovator and entrepreneur, Brian is one of the most sought after business speakers in the world as he captivates audiences of CEO’s, business executives and entrepreneurs. Brian is a mentor to many business leaders and young entrepreneurs because his journey is both aspirational yet relatable.

He authored The Birth of a Brand, a gripping story of the ecstatic highs and crushing lows of UGG starting with his journey from conceiving the idea, all the way to selling the business as a multi-million dollar brand. Every business starts with conception, then birth...the long infancy, then toddling, youth and teenage phases. This understanding is powerful, because Brian, like most people, felt like giving up. Instead, Brian shows you how you can dig deep to overcome every obstacle in your path. Written with time-worn truisms and business acumen, Brian's amazing story proves that you can stick to your guns, authenticity, and spirituality and still grow a wildly successful career and company.

His keynotes can be tailored to a diverse group of audiences but all are highly inspirational and follow the “stories” of his own personal adventures building the iconic UGG brand. Brian infuses his Aussie-style humor, heart-felt approach and business passion into an unforgettable presentation.

Brian Smith Speaking Topics

  • Building the Foundation for an Iconic Brand

    Brian’s presentation takes you on a journey of ecstatic highs and crushing lows that will be familiar to all business owners, and powerful lessons for every potential entrepreneur that wants to follow their dreams of self-expression through business.

    Brian customizes his presentation to connect with your audience on topics including entrepreneurialism, branding, marketing, sales and customer service.

    Brian will teach you lasting lessons:

    • “Boots-on-the-Ground” Life and Business Tips They Don’t Teach in Business School
    • Goosebumps, Karma and Other Essential Business Principles
    • Using Fear and Uncertainty to Your Advantage
    • You Can’t Give Birth to Adults

Brian Smith Videos

  • UGG Footwear Founder Brian Smith Business Tip: You Can't Give ...
  • Brian Smith - UGG Boots Founder - Keynote Speaker - YouTube
  • Brian Smith - UGG Founder, Author and Speaker (ignorance ...

Brian Smith Books

  • The Birth of a Brand
    The Birth of a Brand

FAQs on booking Brian Smith

  • How do I book Brian Smith to speak at my event?

    Our experienced booking agents have successfully helped clients around the world secure speakers like Brian Smith for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Availability button above and complete the form on this page to check availability for Brian Smith, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Brian Smith or any other speaker of your choice.
  • What are the speaker fees for Brian Smith

    Speaking fees for Brian Smith, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Brian Smith are for live events and for virtual events. For the most current speaking fee to hire Brian Smith, click the Check Availability button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.
  • What topics does Brian Smith speak about?

    Brian Smith is a keynote speaker and industry expert whose speaking topics include Business, Business Leadership, Corporate Strategy, International Business, Leadership, Marketing, Motivational, Personal Growth, Strategic Leadership.
  • Where does Brian Smith travel from?

    Brian Smith generally travels from Encinitas, CA, USA, but can be booked for private corporate events, personal appearances, keynote speeches, or other performances. For more details, please contact an AAE Booking agent.
  • Who is Brian Smith’s agent?

    AAE Speakers Bureau has successfully booked keynote speakers like Brian Smith for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Availability button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Brian Smith for your next private or corporate function.
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    AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host Brian Smith or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us.
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    If you’re looking for the best, unbiased speaker recommendations, paired with a top-notch customer service experience, you’re in the right place. At AAE Speakers Bureau, we exclusively represent the interests of our clients - professional organizations, companies, universities, and associations. We intentionally do not represent the speakers we feature or book. That is so we can present our clients with the broadest and best performing set of speaker options in the market today, and we can make these recommendations without any obligation to promote a specific speaker over another. This is why when our agents suggest a speaker for your event, you can be assured that they are of the highest quality with a history of proven success with our other clients.

Brian Smith is a keynote speaker and industry expert who speaks on a wide range of topics such as Building the Foundation for an Iconic Brand. The estimated speaking fee range to book Brian Smith for your event is $20,000 - $30,000. Brian Smith generally travels from Encinitas, CA, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Darleen Santore, Ukonwa Ojo, Harish Shah, Liene Stevens and Gerry O'Brion. Contact All American Speakers for ratings, reviews, videos and information on scheduling Brian Smith for an upcoming live or virtual event.

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