Brad Smith

Founder braaap Motorcycles; Winner of Australian Retail Business of the Year Award

Travels From Travels From:
Melbourne, Australia
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Brad Smith Biography

Brad Smith is an Australian entrepreneur and former motocross rider, who founded the motocross brand “braaap”. In 2010 he was named Young Australian of the Year for Tasmania, Australian Young Entrepreneur of the year and International Young Entrepreneur of the year runner up.

In 2008 Smith launched the first braaap store, a retail outlet intended to be “the motocross equivalent of a surf shop”. braaap expanded to a peak of four retail outlets across Tasmania and Victoria.

Despite having little international business experience and no distribution channels, upon turning 18 Smith embarked on a two-week venture to liaise with Chinese motorcycle manufacturers. He was ridiculed by dozens by business managers but eventually found a manufacturing plant willing to support his vision.

braaap motorcycles are now manufactured in China. The motorcycles are assembled locally by mechanics in Braaap stores to ensure quality and reliability. The first braaap store opened in Launceston in 2005, with additional Tasmanian stores in Hobart and Devonport, and another in Frankston, Victoria.

Frustrated by finance companies tightening as result of the Global Financial Crisis, Bradley established Adrenalin Plan during 2010 to divide the cost of purchasing a motorcycle into weekly payments. Mostly known for its redundant $3 a day marketing campaign, Adrenalin Plan was initially successful.

During 2011 Adrenalin Plan partnered with a private equity company and re-launched in 2012 under new branding.

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Speaker profile last updated by AAE Talent Team on 04/23/2024.

Brad Smith Speaking Topics

  • Do More Than You're Paid To Do

    The habit of doing more than you’re paid to do is the science of growth. Reward follows value. Brad speaks about why we would want to do more than we are paid to do, sharing stories and lessons to inspire action from the audience.

Brad Smith Videos

  • Livestream - Braaap Founder Brad Smith - Q&A
    Livestream - Braaap Founder Brad Smith - Q&A including Production + Delivery Updates. 248 views248 views. • Streamed live on Dec 7, 2020.
  • 2020 Launch Promo | Brad Smith from braaap
    2020 launch sale discussion with Brad Smith founder of braaap. This is a generic video and includes information for all models which are included...

FAQs on booking Brad Smith

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  • What are the speaker fees for Brad Smith

    Speaking fees for Brad Smith, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Brad Smith are for live events and for virtual events. For the most current speaking fee to hire Brad Smith, click the Check Availability button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.
  • What topics does Brad Smith speak about?

    Brad Smith is a keynote speaker and industry expert whose speaking topics include Business, Business Leadership, Entrepreneurship, Innovation, Leadership, Motivational.
  • Where does Brad Smith travel from?

    Brad Smith generally travels from Melbourne, Australia, but can be booked for private corporate events, personal appearances, keynote speeches, or other performances. For more details, please contact an AAE Booking agent.
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    AAE Speakers Bureau has successfully booked keynote speakers like Brad Smith for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Availability button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Brad Smith for your next private or corporate function.
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Brad Smith is a keynote speaker and industry expert who speaks on a wide range of topics such as Do More Than You're Paid To Do. The estimated speaking fee range to book Brad Smith for your event is available upon request. Brad Smith generally travels from MelbourneAustralia and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Andrew McConville, Andrew Grant, Alana Andrews, Hal Mooney and Angel Vallejo. Contact All American Speakers for ratings, reviews, videos and information on scheduling Brad Smith for an upcoming live or virtual event.

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