Walter Joseph Tucker

Music Business Partnerships, Hip-Hop & R&B at Apple Music; Global Speaker, Moderator & Podcast Host, "Live The Biz"

Travels From Travels From:
Los Angeles, CA, USA
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Walter Joseph Tucker Biography

Walter J. Tucker oversees the Hip-Hop and R&B relationships with all independent record labels and distribution partners at Apple Music, the largest global music and tech streaming platform. Tucker serves as an internal business & cultural advocate for veteran & emerging independent artists. Working cross-functionally, he’s responsible for identifying and leading key partnership opportunities for independent Hip-Hop and R&B releases, including but not limited to editorial pitches, Apple Music radio, marketing, original content, and strategic platform featuring. In this role, he's led the Apple Music campaigns for the following artists: Jay-Z, Nas, Brandy, Lil Baby, Megan Thee Stallion, Snoh Aalegra, Kelly Rowland, Migos, Omarion, Snoop Dogg, City Girls & more. He also hosts the podcast "Live The Biz."

Tucker is also the founder of the LiveThe.Biz music education platform aimed at mentoring, empowering, and educating musicians in urban communities. The organization already has become one of the fastest-growing music education platforms for independent artists, college students, and aspiring music executives, with over 12,000 professional members. Securing partnerships with Microsoft & WeWork, Tucker has produced & hosted several sold-out music education panels in NYC, LA, Atlanta, Philadelphia, and Nashville, featuring primarily minority executives from the major record labels, streaming companies, and music television networks. Through LiveThe.Biz initiatives, members have found jobs at entertainment companies and even secured distribution deals with record companies.

For his contributions, LiveThe.Biz & Walter Tucker have been featured in Forbes, Black Enterprise, The Hollywood Reporter, RollingOut, Medium, Thrive Global, Hip-Hop Dx, iHeartMedia, and SXSW, among others.

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Speaker profile last updated by AAE Talent Team on 12/06/2023.

Walter Joseph Tucker Videos

  • OPEN: Women of Color who Live the Biz
    Walter J. Tucker, Founder of LiveThe.Biz , Professor & Music Executive, joins Dr. Bob Lee for a look at his upcoming music networking event for...

Speaker Lists Featuring Walter Joseph Tucker

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  • What topics does Walter Joseph Tucker speak about?

    Walter Joseph Tucker is a keynote speaker and industry expert whose speaking topics include Black Heritage, Business, Business Leadership, Diversity & Inclusion, Educational Motivational, Empowerment, Entertainment, Marketing, Music, Personal Growth, Technology, Youth.
  • Where does Walter Joseph Tucker travel from?

    Walter Joseph Tucker generally travels from Los Angeles, CA, USA, but can be booked for private corporate events, personal appearances, keynote speeches, or other performances. For more details, please contact an AAE Booking agent.
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Walter Joseph Tucker is a keynote speaker and industry expert who speaks on a wide range of topics . The estimated speaking fee range to book Walter Joseph Tucker for your event is $10,000 - $20,000. Walter Joseph Tucker generally travels from Los Angeles, CA, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Daymond John, Jasmine Crowe-Houston, Jonathan Herman, Omar Johnson and Dawn Dickson. Contact All American Speakers for ratings, reviews, videos and information on scheduling Walter Joseph Tucker for an upcoming live or virtual event.

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