Vanessa Pappas

Chief Operating Officer, Tik Tok

Travels From Travels From:
Los Angeles, CA, USA
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Vanessa Pappas Biography

Vanessa Pappas is currently interim Head of TikTok globally. She oversees content, operations, marketing, and product teams for the video platform. Previously she served as Global Head of Creative Insights, YouTube. In this role, she oversaw YouTube’s global creator research & trends, audience development, creative strategy and growth teams. Who’s focus was to drive platform and creator growth across key markets and user segments.

Prior to this, Pappas was Global Head of Audience Development, YouTube, focused on developing audience building strategies and working to build loyalty for creators and their content. Working cross functionally with YouTube's core product, marketing, strategy and content teams. In this role, she also developed the YouTube Creator Playbook, the definitive resource for building viewership on YouTube, which has reached over 20MM creators to date. The Playbook has now expanded to it's own division at YouTube which encompasses the YouTube Creator Academy and YouTube Certification program.

Before joining YouTube, Pappas was Vice President of Programming and Audience Development at online video leader Next New Networks where she spearheaded their business partnerships and audience development efforts that led to the company's viewership growth to over 2 billion total views. In March 2011 Next New Networks was acquired by YouTube/Google.

Pappas has a background in strategy & development, online media, education, and commercial production. She has received two Masters degrees in Media from the New School and the University of Queensland.

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Speaker profile last updated by AAE Talent Team on 03/01/2024.

Vanessa Pappas Videos

  • Signal 2021 | Vanessa Pappas and Nick Tran, Tiktok
    Vanessa Pappas and Nick Tran on their company TikTok at the Signal 2021 Conference.
  • TikTok Interim head: Confident about the success of TikTok | CNBC
    Vanessa Pappas, interim head of TikTok, tells CNBC's Julia Boorstin that the company is confident about the success of TikTok.
  • TikTok General Manager Vanessa Pappas on Copycat Platforms
    Kara Swisher and Scott Galloway talk to TikTok General Manager Vanessa Pappas about the social platform's competition.

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  • What are the speaker fees for Vanessa Pappas

    Speaking fees for Vanessa Pappas, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Vanessa Pappas are for live events and for virtual events. For the most current speaking fee to hire Vanessa Pappas, click the Check Availability button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.
  • What topics does Vanessa Pappas speak about?

    Vanessa Pappas is a keynote speaker and industry expert whose speaking topics include Business Leadership, Influential Women, Social Media, Women in Business.
  • Where does Vanessa Pappas travel from?

    Vanessa Pappas generally travels from Los Angeles, CA, USA, but can be booked for private corporate events, personal appearances, keynote speeches, or other performances. For more details, please contact an AAE Booking agent.
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Vanessa Pappas is a keynote speaker and industry expert who speaks on a wide range of topics . The estimated speaking fee range to book Vanessa Pappas for your event is available upon request. Vanessa Pappas generally travels from Los Angeles, CA, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Stephanie Gutnik, Keasha Lee, Avery Akkineni, Jeremi Gorman and Lori Cheek. Contact All American Speakers for ratings, reviews, videos and information on scheduling Vanessa Pappas for an upcoming live or virtual event.

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