Julie Rasmussen

Founder & CEO at She Banks; Speaker on DEI and Women's Use of Financial Services

Travels From Travels From:
Denver, CO, USA
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Julie Rasmussen Biography

Julie Rasmussen is an inspirational and motivational speaker with decades of experience leading, motivating and inspiring executive teams, middle management teams, customer service teams and sales forces. She was personally mentored and trained by Mary Kay Ash, the Founder of Mary Kay Cosmetics and for ten years, she led the annual sales force seminars for Mary Kay Russia and Mary Kay Europe, speaking in front of thousands. She has overcome numerous personal and professional hardships and draws upon her wealth of personal experience to find meaning and inspiration for overcoming both personal and business challenges.

Most recently, she is the Founder & CEO of She Banks, a women’s fintech startup whose Mission is to Increase Financial Security for Women. An experienced Founder and CEO of multiple businesses, she started up and scaled Mary Kay’s corporate operations in Russia at the age of 27 after consulting on Park Avenue in New York for Fortune 50 companies such as Johnson & Johnson, Kodak, RJR Nabisco and Chevron on their joint ventures in Russia. In five years she built a $100 M international business with tens of thousands of independent sales contractors. She was the driving force leading and motivating her own executive and management teams as well as her salesforce of tens of thousands of independent sales representatives.

She is a seasoned entrepreneur, having started up companies in industries as diverse as fast-moving consumer goods (FMCG), skin care and cosmetics, rental car and leasing, food service, security, and real estate sales and development. In 2002 she founded her own strategic development and management consulting company, Dagmar Associates, which specializes in strategic and brand audits, management team alignments, human capital development, startups and turn arounds, market and growth strategies, and private investments. She has sat on the boards of numerous startups, acting both as Independent Director, Executive Chairman and Chairman. She also started up the Hertz Rental Car business in Russia, later executing a management buyout and becoming Majority Owner, Chairman & CEO.

She holds a Master’s Degree in International Relations from Columbia University and obtained her MBA from The University of Oxford in Oxford, England.

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Speaker profile last updated by AAE Talent Team on 05/23/2024.

Julie Rasmussen Speaking Topics

  • Overcoming Disaster

    Building Personal and Professional Resilience

  • Dealing with Difficult People

    How to Stand Your Ground and Accomplish Results

  • Sexual Harassment

    How to Come Out Stronger on the Other Side

  • How to Build a Start Up from Ground Zero

  • Stop Phoning it In

    How to Create Personal Loyalty as Leader

  • How Almost Losing my Son Made Me a Better Person

Julie Rasmussen Videos

  • Improving Financial Security for Women with Julie Rasmussen
    Julie is the Founder and CEO of the Women's personal financial App, Shebanks. She shares how her experiences with Mary K. Cosmetics in Russia and...

FAQs on booking Julie Rasmussen

  • How do I book Julie Rasmussen to speak at my event?

    Our experienced booking agents have successfully helped clients around the world secure speakers like Julie Rasmussen for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Availability button above and complete the form on this page to check availability for Julie Rasmussen, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Julie Rasmussen or any other speaker of your choice.
  • What are the speaker fees for Julie Rasmussen

    Speaking fees for Julie Rasmussen, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Julie Rasmussen are for live events and for virtual events. For the most current speaking fee to hire Julie Rasmussen, click the Check Availability button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.
  • What topics does Julie Rasmussen speak about?

    Julie Rasmussen is a keynote speaker and industry expert whose speaking topics include Business Leadership, DEI, Diversity & Inclusion, Entrepreneurship, Female Leadership, Finance, FinTech, Leadership, Women, Women in Business.
  • Where does Julie Rasmussen travel from?

    Julie Rasmussen generally travels from Denver, CO, USA, but can be booked for private corporate events, personal appearances, keynote speeches, or other performances. For more details, please contact an AAE Booking agent.
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    AAE Speakers Bureau has successfully booked keynote speakers like Julie Rasmussen for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Availability button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Julie Rasmussen for your next private or corporate function.
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Julie Rasmussen is a keynote speaker and industry expert who speaks on a wide range of topics such as Overcoming Disaster, Dealing with Difficult People, Sexual Harassment, How to Build a Start Up from Ground Zero, Stop Phoning it In and How Almost Losing my Son Made Me a Better Person. The estimated speaking fee range to book Julie Rasmussen for your event is $5,000 - $10,000. Julie Rasmussen generally travels from Denver, CO, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Jasmine Crowe-Houston, Kristie Kennedy, Sharon Gai, Deanna Singh and Rupal J. Bhansali. Contact All American Speakers for ratings, reviews, videos and information on scheduling Julie Rasmussen for an upcoming live or virtual event.

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