Deborah Farone

Strategic Marketing Consultant, Author of "Best Practices," Former CMO of Cravath & Debevoise

Travels From Travels From:
New York, NY, USA
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Deborah Farone Biography

Prior to launching Farone Advisors, Deborah Farone spent 14 years as the CMO at the law firm Cravath, Swaine & Moore LLP. On the business development front, she created a client and industry intelligence unit, based on the principles she saw in place at investment banks and other industries, to help generate business opportunities, craft practice development plans and prepare partners for new business and other forms of presentations. She regularly developed and led business development sessions for both partners and associates. On the communications side, she dealt with all marketing communications including crisis communications, strategic public relations and social media. Prior to joining Cravath, Farone was the chief marketing officer at Debevoise & Plimpton. Working with professionals at these extraordinary firms and focusing on creating innovative ways to solve for sophisticated challenges has allowed her rare insight into how to craft effective marketing programs geared toward growing business.

Farone joined Debevoise & Plimpton from Towers Perrin (now Willis Towers Watson), where she coordinated national press relations and marketing efforts. Prior to joining Towers, she worked at Ketchum Communications (now Ketchum, Inc.). While she started off in the new business department at Ketchum, she was quickly promoted to work on accounts for both investor and public relations clients. Her clients included publicly-held and private companies in the financial, professional services and consumer product sectors.

Part of marketing, involves educating and coaching and Farone has done this in both the professional and academic arena. She has served as an adjunct Assistant Professor on the faculty of New York University and has taught several courses, including “Effective Marketing and Public Relations for Professional Service Companies” and “Marketing and Public Relations for Law Firms,” the first courses of their kind offered by a major university. In the last three years, she has lectured at Cornell Law School, University of Pennsylvania Carey Law School, and Fordham University School of Law.

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Speaker profile last updated by AAE Talent Team on 10/15/2024.

Deborah Farone Videos

  • Our Guest is Allan Schoenberg with Guest Host Deborah Farone
    This week, we're at a special time with a special guest host, Deborah Brightman Farone from Farone Advisors. With her best-selling “Best Practices:...

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Deborah Farone is a keynote speaker and industry expert who speaks on a wide range of topics . The estimated speaking fee range to book Deborah Farone for your event is $20,000 - $30,000. Deborah Farone generally travels from New York, NY, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Dara Treseder, Sharon Gai, Natalie Nixon, Lori Cheek and Randi Zuckerberg. Contact All American Speakers for ratings, reviews, videos and information on scheduling Deborah Farone for an upcoming live or virtual event.

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