Dana Potthoff

Professional Sales & Leadership Coach; Certified Trainer; Expert in Maximizing Personal Potential

Travels From Travels From:
Brooklyn, NY, USA
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Dana Potthoff Biography

As a professional Sales and Leadership coach, Dana Potthoff has more than 15 years of experience in all aspects of sales. As a partner at Southwestern Consulting, she has worked with hundreds of companies across multiple industries.

Potthoff originally graduated cum laude from the University of California, Los Angeles. While a member of the university’s rowing team, she learned valuable lessons about perseverance, teamwork, leadership, and mental fortitude early on. When a spinal injury abruptly ended her collegiate athletic career, Potthoff applied these lessons to a new career. She quickly discovered a passion and talent for consulting, speaking, and mentoring. Joining the Tom James Company, Potthoff relocated to open a new location in Los Angeles. A true maximizer of productivity, she grew the business of female clientele to the second largest in the nation and consistently ranked in the top 1% in generating new business.

Potthoff is a powerhouse who consistently leads with integrity, inspiring team members and clients, and smashing company records along the way. In 2014, Potthoff joined Southwestern Consulting, where she broke the long-standing record for the most clients engaged in a year by any coach and quickly became a partner.

Potthoff currently resides in Brooklyn, New York, where she wakes up every morning to the same New York City skyline she pasted on her vision board when she was working from the spare bedroom of her grandmother’s house. Potthoff is a dog lover, avid reader, community activist/volunteer, world traveler, and a self-proclaimed morning person.

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Speaker profile last updated by AAE Talent Team on 02/03/2024.

Dana Potthoff Speaking Topics

  • Own Your Seat

    An old African proverb says, “If you want to go fast, go alone; If you want to go far, go together.” In today’s fast paced and sometimes cut-throat working environment, many companies claim to have a culture of teamwork, but bubbling just below the surface of corporate kumbaya off-sites and motivational memos is an environment in which employees are often more likely to step on one another to get to the top than to lead others to success with them. And even when partnership and collaboration are encouraged, traditional trainings on teamwork tend to focus their message on reliance on others to pull their weight. The result is often stifled growth, slow starts, mediocre results, and high turnover. Own Your Seat argues that to go far, to go fast, and to win, every individual on the team has to take ownership over their own successes, failures, and growth, and lead rather than lean.

    In this thought-provoking keynote, Dana reflects on her experience as a Division 1 college athlete as she shares the lessons she learned as part of a winning team at one of the most storied athletic programs in NCAA history. Dana contends that when each individual team member takes ownership over their own place and performance and when each person decides to take accountability for their own place on the team, that team can’t help but win. Dana will unpack the secrets that lead to exponential growth and she’ll challenge audience members to transform their mindsets: Going from, “I rely on them” to, “They can rely on me”; from a place of dependence to dependability.

  • Believe. Decide. Commit

    You’ve probably heard the saying, “Today is the first day of the rest of your life”. While we’ve all heard that so much, it’s become a cultural cliché, the question Dana poses is, “What if today truly could be the catalyst for positive change in your life?”

    Today’s working environment is more stressful than ever before. Between balancing budgets and making lunches, leading meetings at work and finding time to take care of ourselves, the questions on many people’s hearts and minds linger: “Am I doing enough? Am I giving enough? Am I earning enough? Am I enough?” And is it even possible to “do it all” without some of these spinning plates crashing to the floor?”

    In this inspirational keynote, Dana draws from her experience interacting with thousands of incredible men and women, coupled with several years as a top producing, sought after sales and leadership coach. She will provide solutions to some of the unique challenges and pressures this generation’s workforce faces as we try to achieve lives of balance. Dana will guide you along a path to making this the best season of your life.

Dana Potthoff Videos

  • How to Hire a Virtual Assistant -- Dana Potthoff
    Finding a good assistant is crucial to your success. So how can you find a good virtual assistant? Professional Sales and Leadership Coach Dana...
  • How to Set Long-Term Goals
    Wondering how to set great long-term goals and make them stick? In this quick video with professional Sales and Leadership Coach Dana Potthoff,...

FAQs on booking Dana Potthoff

  • How do I book Dana Potthoff to speak at my event?

    Our experienced booking agents have successfully helped clients around the world secure speakers like Dana Potthoff for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Availability button above and complete the form on this page to check availability for Dana Potthoff, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Dana Potthoff or any other speaker of your choice.
  • What are the speaker fees for Dana Potthoff

    Speaking fees for Dana Potthoff, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Dana Potthoff are for live events and for virtual events. For the most current speaking fee to hire Dana Potthoff, click the Check Availability button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.
  • What topics does Dana Potthoff speak about?

    Dana Potthoff is a keynote speaker and industry expert whose speaking topics include Business Coaching, Consulting, Human Resources, Leadership, Peak Performance, Personal Growth, Resilience, Sales, Teamwork & Teambuilding.
  • Where does Dana Potthoff travel from?

    Dana Potthoff generally travels from Brooklyn, NY, USA, but can be booked for private corporate events, personal appearances, keynote speeches, or other performances. For more details, please contact an AAE Booking agent.
  • Who is Dana Potthoff’s agent?

    AAE Speakers Bureau has successfully booked keynote speakers like Dana Potthoff for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Availability button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Dana Potthoff for your next private or corporate function.
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    AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host Dana Potthoff or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us.
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Dana Potthoff is a keynote speaker and industry expert who speaks on a wide range of topics such as Own Your Seat and Believe. Decide. Commit. The estimated speaking fee range to book Dana Potthoff for your event is $10,000 - $20,000. Dana Potthoff generally travels from Brooklyn, NY, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Eric Boles, Cheryl Cran, Libby Gill, Mark DeVolder and Dr. Jackie Freiberg. Contact All American Speakers for ratings, reviews, videos and information on scheduling Dana Potthoff for an upcoming live or virtual event.

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