Over-promise and under-deliver. Sometimes it feels like that’s a foregone conclusion in today’s marketplace. Companies expend tremendous resources in search of the perfect strategy…compelling, credible and distinguishing. Yet 90% of these strategies will fail in the marketplace. While they may have been good strategies, they weren’t the right strategy. Audiences will learn:
Why most strategies fail The defining elements of an appropriate strategy How to prevent over-reaching What to do once the strategy is written The keynote version (60-90 minutes) of the program introduces the audience to the basic concepts. Workshops are available in half and full-day formats. These are workbook driven and allow the organization to address a specific challenge they are currently facing
Based on his book, Strategy Activation: How to Turn Your Vision into Marketplace Success this program introduces the audience to a new holistic discipline for strategy implementation in the marketplace. Audiences learn:
Why most strategies fail. What makes good strategy Basic tools for identifying the market offerings, people, processes and tools necessary for optimal implementation. The keynote version (60-90 minutes) of the program introduces the audience to the Strategy Activation® model and associated tools. Workshops are available in half and full-day formats. These are workbook driven and allow the organization to address a specific implementation challenge they are currently facing.
Scott Glatstein is a keynote speaker and industry expert who speaks on a wide range of topics such as Go-to-Market Strategy: Making the Right Promise and Strategy Activation: The Secret to Successful Execution. The estimated speaking fee range to book Scott Glatstein for your event is $5,000 - $10,000. Scott Glatstein generally travels from MN, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Hamish Taylor, JP Pawliw-Fry, Christi Tasker, Ron Broussard and Bruce D. Johnson. Contact All American Speakers for ratings, reviews, videos and information on scheduling Scott Glatstein for an upcoming live or virtual event.
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