Why do some businesses thrive while many more struggle and fail? A key reason is strategic alignment. This is the careful arrangement of the various elements of an enterprise – from its business strategy to how it is organized – to best support the fulfillment of its long-term purpose. The best-aligned enterprises are the best performing, all other things being equal.
Most executives recognize that their enterprises should be managed in this aligned way. Still, they lack a robust system of thought to execute strategic alignment and realize its full benefits. There are thousands of organizations globally that are operating below their potential simply because they are not aligned. But we can learn the critical insights, frameworks, and examples necessary for leaders to address this gap in capability and improve performance.
The COVID-19 global pandemic turned many aspects of business on their head – but why did some companies thrive while many others struggled? In our new age of disruption, a key reason is the failure by many leaders to realign all of the moving parts of their enterprise to reflect the new realities of their changing business environment. From their business strategies to how they are organized to best support their enduring purpose, thousands of enterprises worldwide are operating below their potential simply because they’re poorly aligned or have failed to realign in response to political, economic, social, technological, legal, and environmental threats and opportunities.
Strategic alignment and realignment is a leadership process to overcome disruption and secure high performance on a sustainable basis. Once mastered, strategic realignment is an effective way of turning adversity into an advantage, regardless of sector. Driven by research and practical application, these insights offer a thought-provoking and compelling message and an effective and practical toolkit to help leaders everywhere overcome disruption and improve enterprise performance.
The ever-swelling ranks of work futurists can be evenly split into one of two camps: optimists and pessimists. Optimists wax lyrical about the prospect of knowledge work, creativity, new technologies — such as the ‘metaverse’ — and augmented human performance, all of which will create unprecedented opportunities for enriched work, individual opportunity, and improved productivity. Pessimists warn of the risk of mass technological unemployment (that new technologies will replace jobs faster than they can be created), diminishing skills, rising income inequality, and a loss of social cohesion. A fallacy of the current debate is that the future of work has never been more complex or challenging than at present. But is this true? Is the current work environment more difficult than in the past, or is it simply different?
All these issues are treated as novel problems, but in truth, they are as old as work itself; there has always been a ‘future of work’ throughout human history, in different forms and with unique implications for society, industries, companies, and individuals. Delivering a key message for business leaders, the future of work can be helpfully viewed across three distinct ages — the Agrarian Age, the Industrial Age, and the Information Age. Each age features enduring challenges and unique ones. To understand the future better we need to look to the past to develop a perspective on ‘how to think’ about the future of work and to look beyond unhelpful buzzwords, fads, and fashions.
Jonathan Trevor is a keynote speaker and industry expert who speaks on a wide range of topics such as How to lead organizations to be fit for purpose and high performing, How to overcome business disruption and improve performance and Master of our destiny or hostages to fortune in the future of work?. The estimated speaking fee range to book Jonathan Trevor for your event is $50,000 - $100,000. Jonathan Trevor generally travels from LondonUK and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Mike Walsh, Richard Florida, Maddy Dychtwald, Peter Diamandis and Daniel Burrus. Contact All American Speakers for ratings, reviews, videos and information on scheduling Jonathan Trevor for an upcoming live or virtual event.
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