Shira Abel

Shira Abel Speaking Topics

• The Perception Formula: How to Gain Influence, Build Trust, and Increase Sales A practical guide to leveraging behavioral insights for transformative sales success.

  While many sales strategies focus on numbers and quotas, the key to lasting success lies in understanding the psychological drivers behind purchasing decisions. Instead of relying on outdated tactics, leaders need to harness the power of cognitive biases and emotional triggers to build trust, gain influence, and drive sales. Most importantly, Shira will share exactly how to implement the Perception Formula™ to create lasting customer relationships and achieve unprecedented business growth.

  In this engaging, insight-filled, and actionable presentation, behavioral marketing expert Shira Abel shares her research-backed blueprint for sales success in today's rapidly evolving business landscape.

  Attendees will receive a practical guide to leveraging cognitive biases and emotional drivers to enhance sales strategies and drive business growth. They'll learn from real-world examples of industry leaders and trailblazers who have successfully applied behavioral insights to their sales approaches. Attendees will discover ways to 'future-proof' their sales techniques by making a series of strategic shifts that result in improved customer trust, loyalty, and engagement. They will walk away with immediate, actionable steps to become the type of sales leader that builds lasting relationships and drives consistent results, no matter how the market evolves.

  What audiences come away with:

  • A deep understanding of the Perception Formula™ and how to apply it to drive sales
  • Insights into cognitive biases and emotional drivers that influence purchasing decisions
  • Practical techniques for leveraging behavioral insights like social proof and scarcity
  • Strategies for mapping the emotional customer journey and addressing pain points
  • Tools for designing customer-centric approaches that foster trust and loyalty

• Building Your Sales Network: Brick by Brick, Relationship by Relationship The Foundation of Business Growth

  Discover the strategies for creating and nurturing a powerful network that drives long-term business success. This presentation provides insights into identifying key contacts, building relationships over time, and developing a clear roadmap for network growth.

  Master the tools to build a robust sales network from the ground up, fostering connections that support sustainable business growth. By focusing on relationship nurturing and strategic networking, you can create a foundation for ongoing success and expansion.

  Attendees will learn practical steps for identifying and connecting with key contacts in their industry. Shira Abel's insights on relationship building and network management will help sales professionals create more effective networking strategies. The presentation will provide actionable steps to develop a clear roadmap for creating a powerful network that drives tangible results.

  What audiences come away with:

  • Identify key contacts essential for building a robust sales network.
  • Create a clear roadmap for building and managing a powerful business network.
  • Develop strategies for nurturing relationships over time to support long-term success.
  • Apply best practices for maintaining and expanding your professional connections.
  • Implement techniques for leveraging your network to drive business growth.

Elevate Your Leadership and Team Performance

Learn strategies to build trust and lead high-performing teams in a rapidly evolving business landscape. This presentation offers insights into leveraging behavioral insights and the Perception Formula™ to drive team success and organizational excellence. By understanding cognitive biases and emotional drivers, leaders can transform team performance and achieve lasting success..

Equip leaders with the tools to influence organizational decisions, build stronger teams, and create customer-centric experiences that drive satisfaction and loyalty. Shira Abel will explain how leveraging the Perception Formula™, leaders can enhance team dynamics and achieve organizational excellence in today's dynamic business environment.

Attendees will gain a comprehensive understanding of the Perception Formula™ and its application in leadership and team dynamics. They will learn from real-world examples and actionable strategies to build trust and lead high-performing teams. Shira's insights will help leaders navigate the complexities of modern business environments, fostering collaboration, innovation, and success.

What audiences come away with:

• Understand cognitive biases and emotional drivers to influence organizational decisions effectively.
• Apply the Perception Formula™ to drive customer satisfaction and team performance.
• Enhance management strategies using behavioral insights, including principles like anchoring and consistency.
• Create customer-centric experiences by mapping the emotional customer journey and addressing pain points.
• Implement techniques for growth to drive business success in a rapidly evolving landscape.

Behavior Innovation Brings Sales Domination: Aligning Sales Behaviors with Market Needs

Learn the strategies that align sales behaviors with buyer needs and market conditions. This presentation provides insights into fostering trust, loyalty, and long-term success through strong connections and innovative marketing.

Gain the tools to influence organizational decisions, build stronger teams, and create customer-centric experiences that drive satisfaction and loyalty. Shira Abel explains how aligning sales behaviors with market conditions and buyer needs can prevent stagnation and drive continuous improvement.

Attendees will learn practical strategies to align sales behaviors with market needs, fostering trust and loyalty. Shira Abel’s insights on the importance of context and cues will help sales teams craft more effective strategies. The presentation will provide actionable steps to build emotional connections and drive long-term success through innovative marketing.

What audiences come away with:

• Analyze context to understand its influence on buyer behavior.
• Align sales behaviors with buyer needs to prevent stagnation.
• Build and maintain strong relationships with clients, partners, and team members.
• Create emotional connections through innovative marketing that resonates with target audiences.
• Cultivate long-term success by fostering trust and loyalty through strong connections.