Speaker profile last updated by AAE Talent Team on 04/01/2025.
Ever feel like you're speaking a different language than your customers? In this engaging and insightful presentation, Steve Lerch, former Google executive, decodes the modern consumer – their behaviors, motivations, and how to connect with them authentically. Not to mention why they’re so obsessed with some viral trend or TikTok dance that you’ve never heard of, and how learning about these obsessions can open the door to connecting with any potential customer.
Lerch blends humor, pop culture, and insightful data to challenge your assumptions about today's consumers. He reveals the power of free digital tools to tap into real-time consumer interests and provides actionable strategies to cut through the digital clutter.
Learn how to: ● Understand the evolving consumer landscape: Why "different" doesn't mean "worse" when it comes to cultural shifts. ● Craft compelling messages: See how brands like Chipotle and United Airlines leverage viral trends for maximum impact. ● Utilize free tools for market research: Uncover the secrets hidden in Google search data and advertising trends.
In this high-energy, insightful, and fun exploration of innovation, Steve Lerch, a former Google Executive and Innovation Evangelist, reveals the strategies driving the most innovative organizations, and how those strategies can be applied to any business, regardless of size, industry, or budget.
Lerch emphasizes that innovation is not about technology; it's about empowering every individual to contribute. To voice their unique perspectives and ideas. It’s about moving fast, learning as you go, and always iterating. Through captivating stories and real-world examples, he’ll challenge your audience's assumptions about what’s possible, for themselves, their teams, and the world.
This isn't just a lecture; it's an interactive experience filled with humor, inspirational stories, pop culture, and thought-provoking questions that will leave you feeling energized and ready to transform your organization's approach to innovation.
If you're looking for a speech that will motivate your group, spark creativity, and provide practical strategies for fostering a culture of innovation, then look no further. Steve Lerch's Innovation Leadership is the key to unlocking your organization's true potential.
Steve Lerch is a keynote speaker and industry expert who speaks on a wide range of topics such as Influencing Modern Consumers: Building Connections and Sales in the Age of Memes, GIFs, and Selfies and Innovation Leadership: Inspiring People to Think Differently. The estimated speaking fee range to book Steve Lerch for your event is $5,000 - $10,000. Steve Lerch generally travels from Washington, DC, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Myron Golden, Stan Phelps, Attica Alexis Jaques, Jamil Ghani and Drew Bradstock. Contact All American Speakers for ratings, reviews, videos and information on scheduling Steve Lerch for an upcoming live or virtual event.
This website is a resource for event professionals and strives to provide the most comprehensive catalog of thought leaders and industry experts to consider for speaking engagements. A listing or profile on this website does not imply an agency affiliation or endorsement by the talent.
All American Entertainment (AAE) exclusively represents the interests of talent buyers, and does not claim to be the agency or management for any speaker or artist on this site. AAE is a talent booking agency for paid events only. We do not handle requests for donation of time or media requests for interviews, and cannot provide celebrity contact information.
If you are the talent and wish to request a profile update or removal from our online directory, please submit a profile request form.