Jill Griffin

Customer Loyalty Expert, Author, CEO of Griffin Group

Travels From Travels From:
Austin, TX, USA
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Jill Griffin Biography

Jill Griffin is an internationally recognized expert on customer loyalty and the author of several influential books, including the best-seller "Customer Loyalty: How to Earn It, How to Keep It," which was published in six languages.

As CEO of the Griffin Group, a customer loyalty research and consulting firm based in Austin, Texas since 1988, Griffin empowers businesses to construct effective customer loyalty strategies that enhance their profit margins. Known for her pragmatic and innovative approaches, her insights and methodologies have significantly influenced professionals across diverse sectors, including her notable clients like Dell, Microsoft, and Hyatt Hotels.

Griffin’s extensive experience also includes serving on the Board of Directors for Luby's Corporation and contributing as a member of several advisory councils such as Mirabel Medical and Ensurety Group. A respected speaker, she often addresses topics like customer service transformation and the strategic importance of customer referrals. Griffin is also a former faculty member at the University of Texas McCombs School of Business and a distinguished alumna of the University of South Carolina Moore School of Business.

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Speaker profile last updated by AAE Talent Team on 02/26/2024.

Jill Griffin Speaking Topics

  • Earn Your Seat on a Corporate Board

    • How to craft your board search strategy
    • How to find boards that will welcome you
    • Three networking opportunities with influencers
    • The #1 reason you want to vet your board invitation

  • Women Make Great Leaders

    • How to seize your breakthrough opportunity
    • Why you must “get out of line”
    • Three successful strategies to face down fear
    • The “communication code” of being gracious under fire

  • Winning Customers Back

    Lost customers are not lost causes. Statistics show that a business has a higher profitability of winning back a lost customer than prospecting a new one.

    • A 5-step proven roadmap for winning back a lost customer
    • Why the only thing worse than losing high-value customers is neglecting to win them back
    • Five ways customers say “good-bye”
    • How to run a successful “lost customer campaign”

  • How to Build Customer Value

    • Why they switch brands, and how you can manage the relationship between your brand, your product/service, and your price
    • Seven proven methods to maximize value and differentiate your product/service
    • Real-world case studies from Zappos, 3M, and Amazon
    • 10-day action plan that will help your company or team find fresh ways to bring value to customers

  • Building Customer Loyalty in a Wired World

    Customers become loyal advocates to a business one purchase experience at a time. Learn the strategies that work for any product or service and for any company large or small.

    • Seven customer stages that will rock your world and generate profits
    • The secret to selling to Millennials
    • Boost your sales and profits with this easy-to-follow checklist
    • How to use complaints as loyalty builders

  • Keeping Customers Both Online and Off

    • How to increase your following on Instagram
    • Key strategy: “Geo-fencing” to grow your Brand
    • Three deadliest signs that your customers are leaving – you must know them!
    • What happens when your company values get tested—and turn it into an opportunity.

Jill Griffin Videos

  • Unlocking Customer Value | The Promo - YouTube
    #2021 #customerloyaltyUdemy Course: https://www.udemy.com/course/how-to-unlock-unique-customer-value/Hi, I'm Jill Griffin.In ...
  • Jill Griffin Earn Your Seat on a Corporate Board - YouTube
    Jill Griffin speaker: Jill Griffin is an internationally recognized expert on customer loyalty. To book sales and customer service speaker, ...

Jill Griffin Books

  • Taming the Search-and-Switch Customer
    Taming the Search-and-Switch Customer
  • Customer Loyalty: How to Earn It, How to Keep It
    Customer Loyalty: How to Earn It, How to Keep It
  • Customer Winback: How to Recapture Lost Customers--And Keep Them Loyal
    Customer Winback: How to Recapture Lost Customers--And Keep Them Loyal
  • Customer Loyalty: How to Earn It, How to Keep It
    Customer Loyalty: How to Earn It, How to Keep It

FAQs on booking Jill Griffin

  • How do I book Jill Griffin to speak at my event?

    Our experienced booking agents have successfully helped clients around the world secure speakers like Jill Griffin for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Availability button above and complete the form on this page to check availability for Jill Griffin, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Jill Griffin or any other speaker of your choice.
  • What are the speaker fees for Jill Griffin

    Speaking fees for Jill Griffin, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Jill Griffin are for live events and for virtual events. For the most current speaking fee to hire Jill Griffin, click the Check Availability button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.
  • What topics does Jill Griffin speak about?

    Jill Griffin is a keynote speaker and industry expert whose speaking topics include Business, Business Growth, Communication, Customer Experience, Hospitality, Leadership, Marketing, Sales.
  • Where does Jill Griffin travel from?

    Jill Griffin generally travels from Austin, TX, USA, but can be booked for private corporate events, personal appearances, keynote speeches, or other performances. For more details, please contact an AAE Booking agent.
  • Who is Jill Griffin’s agent?

    AAE Speakers Bureau has successfully booked keynote speakers like Jill Griffin for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Availability button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Jill Griffin for your next private or corporate function.
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Jill Griffin is a keynote speaker and industry expert who speaks on a wide range of topics such as Earn Your Seat on a Corporate Board, Women Make Great Leaders, Winning Customers Back, How to Build Customer Value, Building Customer Loyalty in a Wired World and Keeping Customers Both Online and Off. The estimated speaking fee range to book Jill Griffin for your event is $10,000 - $20,000. Jill Griffin generally travels from Austin, TX, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Kelly McDonald, Jeff Tobe, Jeanne Bliss, Jon Picoult and Don Peppers. Contact All American Speakers for ratings, reviews, videos and information on scheduling Jill Griffin for an upcoming live or virtual event.

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