How do I book Peter Sandman to speak at my event?

Our experienced booking agents have successfully helped clients around the world secure speakers like Peter Sandman for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Availability button above and complete the form on this page to check availability for Peter Sandman, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Peter Sandman or any other speaker of your choice.

What are the speaker fees for Peter Sandman

Speaking fees for Peter Sandman, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Peter Sandman are $20,000 - $30,000 for live events and available upon request for virtual events. For the most current speaking fee to hire Peter Sandman, click the Check Availability button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.

What topics does Peter Sandman speak about?

Peter Sandman is a keynote speaker and industry expert whose speaking topics include Business, Energy, Environment, Finance, Health, Marketing, Public Health, Sustainability, Virtual, World Affairs

Who is Peter Sandman's agent?

AAE Speakers Bureau has successfully booked keynote speakers like Peter Sandman for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Availability button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Peter Sandman for your next private or corporate function.

What is a full-service speaker booking agency?

AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker's or celebrity's engagement with your organization from the time of booking your speaker through the event's completion. We provide all of the services you need to host Peter Sandman or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us.

Why is AAE Speakers Bureau different from other booking agencies?

If you're looking for the best, unbiased speaker recommendations, paired with a top-notch customer service experience, you're in the right place. At AAE Speakers Bureau, we exclusively represent the interests of our clients - professional organizations, companies, universities, and associations. We intentionally do not represent the speakers we feature or book. That is so we can present our clients with the broadest and best performing set of speaker options in the market today, and we can make these recommendations without any obligation to promote a specific speaker over another. This is why when our agents suggest a speaker for your event, you can be assured that they are of the highest quality with a history of proven success with our other clients.

Peter Sandman | Speaking Fee

Peter Sandman Biography

Creator of the “Risk = Hazard + Outrage” formula for risk communication, Peter M. Sandman is one of the preeminent risk communication speakers and consultants in the United States today, and has also worked extensively in Europe, Australia, and elsewhere. His unique and effective approach to managing risk controversies has made him much in demand for other sorts of reputation management as well.

Dr. Sandman has helped his clients through a wide range of public controversies that threatened corporate or government reputation – from oil spills to labor-management battles; from vaccine autism scares to the siting of hazardous waste facilities. In the terms first popularized by Dr. Sandman, these are usually situations where the “hazard” is low, the “outrage” is high, and the core task is outrage management.

Dr. Sandman also works on the other side of risk issues, helping activists arouse concern about serious hazards, for example, and helping companies persuade employees to take safety rules seriously. Here the task is precaution advocacy in a high-hazard, low-outrage situation.

Finally, Dr. Sandman works on crisis communication – terrorist attacks and epidemics, for example – where hazard and outrage are both high and the goal is to help people bear their emotions and take appropriate actions.

A Rutgers University professor from 1977 to 1995, Dr. Sandman founded the Environmental Communication Research Program (ECRP) at Rutgers in 1986, and was its Director until 1992. During that time, ECRP published over 80 articles and books on various aspects of risk communication. In 1995 Dr. Sandman left the university and became a full-time consultant. He received his Ph.D. in Communication from Stanford University in 1971.

“The engine of risk response is outrage,” Dr. Sandman argues. “Sometimes the problem is too little outrage; people are apathetic and I help my client arouse more outrage so they protect themselves. Other times the problem is too much outrage; people are excessively angry or frightened – usually because of things my client has done wrong – and I help find ways to calm the situation. Still other times the outrage is rightly high about a risk that is genuinely serious, and the job is to help people bear it and sustain it and act on it.”

Dr. Sandman’s sense of humor, his sense of realism, and his ability to help people understand all sides of risk controversies make him much in demand for all three jobs.

Contact a speaker booking agent to check availability on Peter Sandman and other top speakers and celebrities.

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Speaker profile last updated by AAE Talent Team on 04/03/2024.

Peter Sandman Videos

Peter Sandman: Move in the uncomfortable direction
Staking out the Middle: Peter Sandman on Risk Communication ...
Risk = Hazard + Outrage: Peter Sandman on Risk Communication ...

See All Videos »

Peter Sandman Books

Responding to Community Outrage: Strategies for Effective Risk Communication

FAQs on booking Peter Sandman

How do I book Peter Sandman to speak at my event?

Our experienced booking agents have successfully helped clients around the world secure speakers like Peter Sandman for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Availability button above and complete the form on this page to check availability for Peter Sandman, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Peter Sandman or any other speaker of your choice.
What are the speaker fees for Peter Sandman

Speaking fees for Peter Sandman, or any other speakers and celebrities, are determined based on a number of factors and may change without notice. The estimated fees to book Peter Sandman are for live events and for virtual events. For the most current speaking fee to hire Peter Sandman, click the Check Availability button above and complete the form on this page, or call our office at 1.800.698.2536 to speak directly with an experienced booking agent.
What topics does Peter Sandman speak about?

Peter Sandman is a keynote speaker and industry expert whose speaking topics include Business, Energy, Environment, Finance, Health, Marketing, Public Health, Sustainability, Virtual, World Affairs.
Where does Peter Sandman travel from?

Peter Sandman generally travels from Brooklyn, NY, USA, but can be booked for private corporate events, personal appearances, keynote speeches, or other performances. For more details, please contact an AAE Booking agent.
Who is Peter Sandman’s agent?

AAE Speakers Bureau has successfully booked keynote speakers like Peter Sandman for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Availability button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Peter Sandman for your next private or corporate function.
What is a full-service speaker booking agency?

AAE Speakers Bureau is a full-service speaker booking agency, meaning we can completely manage the speaker’s or celebrity’s engagement with your organization from the time of booking your speaker through the event’s completion. We provide all of the services you need to host Peter Sandman or any other speaker of your choice, including offer negotiation, contractual assistance, accounting and billing, and event speaker travel and logistics services. When you book a speaker with us, we manage the process of hosting a speaker for you as an extension of your team. Our goal is to give our clients peace of mind and a best-in-class service experience when booking a speaker with us.
Why is AAE Speakers Bureau different from other booking agencies?

If you’re looking for the best, unbiased speaker recommendations, paired with a top-notch customer service experience, you’re in the right place. At AAE Speakers Bureau, we exclusively represent the interests of our clients - professional organizations, companies, universities, and associations. We intentionally do not represent the speakers we feature or book. That is so we can present our clients with the broadest and best performing set of speaker options in the market today, and we can make these recommendations without any obligation to promote a specific speaker over another. This is why when our agents suggest a speaker for your event, you can be assured that they are of the highest quality with a history of proven success with our other clients.

Peter Sandman is a keynote speaker and industry expert who speaks on a wide range of topics . The estimated speaking fee range to book Peter Sandman for your event is $20,000 - $30,000. Peter Sandman generally travels from Brooklyn, NY, USA and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Andrew Busch, Amy Cappellanti-Wolf, Dr. Sylvia Hood Washington, Brett King and Afdhel Aziz. Contact All American Speakers for ratings, reviews, videos and information on scheduling Peter Sandman for an upcoming live or virtual event.

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