Will Dean

CEO of Immersive Gamebox, Co-Founder & Former CEO of Tough Mudder

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London, UK
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Will Dean Biography

Will Dean is the founder and former CEO of Tough Mudder, a hardcore, 10+ mile obstacle course series with more than 50 events on three continents in 2013. The company has reached more than one million participants to date, who have raised more than $5.8 million for Wounded Warrior Project, Tough Mudder’s charity partner in the United States.

At 28, Dean, then a second-year MBA candidate at Harvard Business School, came up with the idea for Tough Mudder while sitting in his dorm room and submitted a proposal to Harvard Business School’s Business Plan Contest. In 2010, less than a year later, Tough Mudder’s first event was held at a ski resort in Pennsylvania. In fewer than four years, Tough Mudder has grown into the premier adventure challenge series in the world.

As CEO, Dean oversaw the daily operations of more than 150 employees, working from the headquarters in Brooklyn, New York and expansion offices in London and Melbourne. In 2012, Dean was named to Crain’s annual 40 Under 40 list, with his company earning more than $75.5 M in revenue and growing more than 3250 percent since its creation in late 2009. In 2013, he was awarded the WWP Talkhouse Award for his service efforts and was named a finalist for Ernst & Young’s Entrepreneur of the Year Award.

Dean is a graduate of Harvard Business School and the University of Bristol (BSc). Prior to founding Tough Mudder, he worked as a counterterrorism officer at The UK Foreign and Commonwealth Office and founded two other companies. A native of Great Britain, Will grew up in the Sherwood Forest, Nottinghamshire, England, where his family still lives. He is a keen sportsman and has competed in marathons and triathlons on three different continents.

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Speaker profile last updated by AAE Talent Team on 04/18/2024.

Will Dean Videos

  • Will Dean and Guy Livingstone Deny Claims of Spartan Acqusition
  • It Takes a Tribe: Building the Tough Mudder Movement

Will Dean Books

  • It Takes A Tribe
    It Takes A Tribe

FAQs on booking Will Dean

  • How do I book Will Dean to speak at my event?

    Our experienced booking agents have successfully helped clients around the world secure speakers like Will Dean for speaking engagements, personal appearances, product endorsements, or corporate entertainment since 2002. Click the Check Availability button above and complete the form on this page to check availability for Will Dean, or call our office at 1.800.698.2536 to discuss your upcoming event. One of our experienced agents will be happy to help you get speaking fee information and check availability for Will Dean or any other speaker of your choice.
  • What are the speaker fees for Will Dean

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  • What topics does Will Dean speak about?

    Will Dean is a keynote speaker and industry expert whose speaking topics include Business Leadership, Entrepreneurship, Executive Leadership, Extreme Sports, Health, Innovation, Leadership.
  • Where does Will Dean travel from?

    Will Dean generally travels from London, UK, but can be booked for private corporate events, personal appearances, keynote speeches, or other performances. For more details, please contact an AAE Booking agent.
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    AAE Speakers Bureau has successfully booked keynote speakers like Will Dean for clients worldwide since 2002. As a full-service speaker booking agency, we have access to virtually any speaker or celebrity in the world. Our agents are happy and able to submit an offer to the speaker or celebrity of your choice, letting you benefit from our reputation and long-standing relationships in the industry. Please click the Check Availability button above and complete the form on this page including the details of your event, or call our office at 1.800.698.2536, and one of our agents will assist you to book Will Dean for your next private or corporate function.
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Will Dean is a keynote speaker and industry expert who speaks on a wide range of topics . The estimated speaking fee range to book Will Dean for your event is available upon request. Will Dean generally travels from LondonUK and can be booked for (private) corporate events, personal appearances, keynote speeches, or other performances. Similar motivational celebrity speakers are Vic Strecher, Ph.D. MPH, Alberto Perlman, Eric Lefkofsky, Jeff Taylor and Paul Orfalea. Contact All American Speakers for ratings, reviews, videos and information on scheduling Will Dean for an upcoming live or virtual event.

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