Adam Gerhart

Adam Gerhart is the Global CEO at Mindshare. In this role, he brings over fifteen years of experience with multinational brands, including a deep expertise in building innovative partnership models and new ways of leveraging media to solve business challenges.

As Global CEO, Gerhart oversees the strategy and operations of the award-winning worldwide network that spans across 86 countries, and the professional development of the agency’s nearly 10,000 colleagues. With a strong belief in media as a business driver for brands, Gerhart’s vision elevates the strategic role media can play in creating purpose and growth. That vision also encompasses data and insights that influence broader brand opportunities like product development and sales and marketing, among others.

Previously, Gerhart served as CEO of Mindshare U.S., where he led media innovations in areas such as neuroscience (the first in-house NeuroLab of its kind for a media agency), investment (the first Inclusion Private Marketplace series for a U.S. media agency, including LGBTQ and Black voices and publishers), voice commerce, audio strategies, and more.

Under Gerhart's leadership, Mindshare has been honored with Ad Age’s Agency A-List, MediaPost’s Media Agency of the Year, WARC 100’s Top Agency Network, Cannes Lions’ Media Network of the Year and the leading winner in the MMA’s SMARTIES X Awards. Gerhart himself was also honored as one of The Internationalist’s 2016 Agency Innovators.

Gerhart has been an active member of The International Advertising Association and previously served on the boards of the Mobile Marketing Association in Europe and thinkLA in the U.S. He studied communication and media studies at Loyola University Maryland, with a concentration in PR and advertising.