Dan Veto

Dan Veto serves as a Senior Advisor at Age Wave, where his expertise in retirement and longevity greatly contributes to shaping the landscape of how aging is perceived and managed in contemporary society. With more than 25 years of experience in research and consulting, he has influenced a wide range of organizations and retirement professionals through innovative, research-based learning programs. His work at Age Wave is focused on developing professional and consumer programs that address the evolving needs of the aging population.

In addition to his role at Age Wave, Veto has an extensive background that includes influential positions such as being on the board of directors, Chief Marketing Officer, and Senior Vice President of Strategic Planning at Bankers Life. He began his career at McKinsey & Company, providing strategic advice to financial services and healthcare clients across the U.S., Mexico, and Europe. Veto holds a BS in Electrical Engineering from the University of Illinois and an MBA from INSEAD. His academic credentials are further enhanced by a joint Gerontology certificate from the American Society on Aging and the University of Southern California’s Leonard Davis School of Gerontology.

Veto is a sought-after speaker on topics concerning the “age wave,” and the societal and market impacts of changing life phases post-50. His presentations delve into longevity, the transformative nature of retirement planning, and the new definitions of work, health, and success in later life. He addresses a broad array of subjects including workforce management, leadership, decision making, marketing, and strategic planning, emphasizing the challenges and opportunities of an aging population and a multi-generational workforce. His insights are regularly featured in prominent media outlets such as the New York Times, BusinessWeek, SmartMoney, and Financial Planning Magazine, underlining his significant impact on the field of aging and retirement.